Funding · Commerce & Consumer Brands

Supertails raises $30 Mn Series C

By Startup Enthusiast · 10 February 2026

What they do

Supertails sells toys, food, accessories for pets and offers vet consultations, training, and pharmacy services

It raised $30 Mn (₹271.7 Cr) in Series C led by Venturi Partners, with new and existing investors

The funds will expand pet clinics to 15 in Bengaluru and build quick commerce infrastructure for under-30-minute deliveries

Supertails raised $30 Mn (₹271.7 Cr) in a Series C funding round.
The round was led by Venturi Partners.
New investors Nippon India Alternative Investments and Titan Capital Winners Fund also participated.
Existing investors Fireside Ventures, RPSG Capital Ventures, Sauce VC, and Saama Capital joined the round.
The company plans to use the funds to expand its pet clinics to 15 in Bengaluru in the near term.
It aims to build a network of ~100 clinics nationwide over the next 3-5 years.
Funds will also go toward quick commerce infrastructure, expanding dark stores, and strengthening product and data capabilities.
Supertails wants ~80% of customers in Mumbai, Bengaluru, and Delhi NCR to get deliveries within 30 minutes by March 2026.

India's pet care market is growing due to rising pet ownership, disposable income, and demand for grooming and vet services.
Supertails started quick commerce in January 2026, offering pet supplies, medicines, consultations, and at-home grooming in under 30 minutes.
Last year Supertails explored buying the veterinary clinic Blue 7 Vets, but the acquisition fell through.
Competitors include pet healthcare startup Dr. Doodley (raised $3.3 Mn in February 2026) and veterinary clinic chain Dr. Paws (raised ₹29.3 Cr in December 2025).

Supertails is a D2C pet care startup that sells toys, food, and accessories for pets.
It offers services including online veterinary consultations, pet supplies, training, pharmacy, pet clinic, and at-home services.
The company has 300+ employees and 100 veterinarians.
It launched quick commerce in January 2026, delivering pet supplies, medicines, consultations, and at-home grooming in under 30 minutes.
Total funding raised to date is over $57.6 Mn.

Expand pet clinics to 15 in Bengaluru in the near term.
Build a network of ~100 clinics nationwide over 3-5 years.
Build quick commerce infrastructure and expand dark store count.
Strengthen product and data capabilities.
Cover ~80% of Mumbai, Bengaluru, and Delhi NCR with 30-minute delivery by March 2026.

Product: Pet food, treats, accessories, essentials and integrated pet care services including veterinary clinics and at-home consultations
Customers: Urban pet parents seeking comprehensive pet care solutions from nutrition to veterinary services
How it makes money: B2C marketplace with quick commerce delivery, veterinary clinic network and at-home services generating recurring household spending
What sets it apart: Integrated ecosystem spanning nutrition, medicines, veterinary care, grooming, diagnostics and quick commerce with 30-minute delivery
Operations: Multiple pet clinics in Bengaluru with expansion plans and quick commerce dark store network