Launch · Professional & Local Services
MiQ partners with Indian brands for global advertising
By Startup Enthusiast ·
- Date
- Company
- MiQ
- What it does
- Global programmatic media company
- Kind
- Launch
- Founded
- 2010
What they do
MiQ is a global programmatic media company operating in over 20 countries
What happened
It partners with Indian brands to help them advertise across North America, Europe, APAC, LATAM, China and Middle East
Why it matters
MiQ is preparing to launch its AI-powered platform MiQ Sigma in India
The details
- MiQ has partnered with Indian brands to help them advertise globally across North America, Europe, APAC, LATAM, China and the Middle East.
- MiQ provides intelligence-driven insights, activation expertise and advanced measurement tools for advertisers entering new markets.
- The company is preparing to launch MiQ Sigma in India, its AI-powered advertising technology platform.
- MiQ Sigma is already live in the US, Canada, UK, Australia and Southeast Asia.
- MiQ Sigma uses AI to connect data across the advertising ecosystem, helping brands understand audience viewing, browsing and buying behavior.
- Indian brands in health/pharma, tourism, retail and technology are expanding internationally.
- The CTV user base in India is expected to grow 87% to 60-70 million households in 2025.
The bigger picture
- CTV household penetration is over 60% in North America and around 55% in Europe.
- Media platforms like Roku (US) and Teads (Europe) are driving CTV adoption.
- Pixability is strong in measurable YouTube advertising.
- This partnership helps Indian brands tap into growing global CTV audiences.
About the business
- MiQ is a global programmatic media company operating in over 20 countries with local teams and partnerships.
- It provides intelligence-driven insights, activation expertise and advanced measurement tools for advertiser presence in new markets.
- MiQ is preparing to launch MiQ Sigma in India, its AI-powered advertising technology platform.
- MiQ Sigma uses AI to connect data across the advertising ecosystem, helping brands understand audience viewing, browsing and buying behavior.
- The company was founded in 2010.
What happens next
- MiQ plans to launch MiQ Sigma in India.
More on MiQ
- MiQ showcases AI video solutions at Gurugram event24 August 2026 · Launch
- MiQ raises undisclosed Series A funding6 August 2026 · Funding
- MiQ expands AI-powered Sigma platform globally12 June 2026 · Launch
- MiQ acquires Rocket Lab to boost mobile ad capabilities9 April 2026 · Acquisition
- MiQ India and Happydemics announce marketing partnership31 March 2026 · Partnership
- MiQ launches AI platform MiQ Sigma in India13 March 2026 · Launch
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