Launch · Financial Services

PayU launches inFINity 3.0 accelerator for fintech startups

By Startup Enthusiast · 11 February 2026

What they do

PayU launched inFINity 3.0, a fintech accelerator program, on February 10, 2026, with partners Atrium Ventures and AWS

The program targets early-stage fintech startups, offering mentorship, cloud credits, and access to PayU's network

Applications close March 6, 2026, with a Demo Day in Bengaluru in April

PayU launched inFINity 3.0, its fintech accelerator program, on February 10, 2026.
The program targets early-stage fintech startups that have raised less than $5 million and are seeking seed to Series A funding.
It helps startups validate product-market fit, refine go-to-market strategies, access distribution, and build for institutional scale.
Atrium Ventures, a micro VC firm, partnered with PayU to mentor the cohort and participate in Demo Day.
AWS is the Official Cloud Partner, offering cloud infrastructure, technical enablement, and AWS Activate credits.
The program includes a four-week acceleration sprint focused on GTM strategy, compliance, scale, and investment readiness.
Participants get 1:1 mentorship from PayU leaders and domain experts.
The program ends with a 1.5-day Bootcamp and Demo Day in Bengaluru in the third week of April 2026.

The first two editions of inFINity received over 1,000 applications collectively.
Previous editions resulted in distribution partnerships, commercial pilots, and increased investor readiness.
PayU aims to support early-stage fintechs in India's regulated market, leveraging its own experience and network.

PayU is a diversified fintech platform with Prosus as an investor, regulated by the Reserve Bank of India.
It has empowered over 4.5 lakh businesses, including leading enterprises, e-commerce giants, and SMBs.
PayU enables digital payments across 100+ online payment methods including Credit Cards, Debit Cards, Net Banking, EMIs, pay-later, QR, UPI, and Wallets.
It offers PayU for Startups, providing payments, credit access, and financial infrastructure for founders across stages.
PayU partners with government ecosystem enablers like Startup India, DPIIT, state startup bodies including Karnataka and Uttar Pradesh, and banking institutions like IDFC FIRST Bank.

Applications for inFINity 3.0 are open; the last date to apply is March 6, 2026.
The program will culminate in a 1.5-day Bootcamp and Demo Day in Bengaluru during the third week of April 2026.

Atrium Ventures (partner) — A micro VC firm partnering with PayU to mentor the cohort and participate in Demo Day.
AWS (partner) — Official Cloud Partner offering cloud infrastructure, technical enablement, and AWS Activate credits.

Product: Payments platform providing payment processing, checkout solutions, fraud management, and merchant services including UPI, cards, and wallets
Customers: Merchants and e-commerce businesses ranging from SMBs to enterprise seeking payment infrastructure and services
How it makes money: Payment processing with transaction fees, subscription services for merchant tools, and technology licensing
What sets it apart: Pan-India merchant network, AI-powered fraud protection, accessibility-first checkout, and integration with emerging channels like ChatGPT