Funding · Commerce & Consumer Brands
Nester raises Rs 19 crore in pre-Series A
By Startup Enthusiast ·
- Date
- Company
- Nester
- What it does
- Premium small appliances and homeware D2C
- Kind
- Funding
- Amount
- Rs 19 crore
- Stage
- pre-Series A
- Based in
- Gurugram
- Founded
- 2025
What they do
Nester makes premium small appliances and homeware like steam air fryer ovens and juicers
What happened
It raised Rs 19 crore in a pre-Series A round co-led by Fireside Ventures and OTP Ventures
Why it matters
The company plans to launch 4-5 new products in the next three months and expand offline
The details
- Nester raised Rs 19 crore (about $2.3 million) in a pre-Series A round.
- The round was co-led by Fireside Ventures and OTP Ventures.
- Sadev Ventures and Titan Capital also participated.
- Angel investors Shezan Bhojani (cofounder of Design Café) and Himanshu Chandra (cofounder of Progcap) joined the round.
- The company will use the funds to build new products, strengthen R&D, and expand its portfolio in premium home appliances.
- Nester plans to launch 4-5 new products in the next three months and more in the second half of 2026.
- It will gradually expand its offline presence in select cities.
The bigger picture
- The premiumisation trend in home appliances is growing due to higher disposable incomes and evolving consumer preferences.
- Smart appliance startups raised over $4 million across six rounds in 2024, according to Tracxn.
- Funding in the smart appliance space peaked at $18.3 million in 2022.
- Competitors like EDT raised $1.4 million pre-seed in December 2025, and Nestasia raised $8.35 million in September 2024.
About the business
- Nester sells premium small appliances and homeware through a D2C (direct-to-consumer) model.
- Its products include steam air fryer ovens, toasters, juicers, wooden seasoning grinders, and aprons.
- The company sells through its own website and Amazon.
- It plans to expand to quick commerce platforms and offline retail.
- Manufacturing is currently done through contract partners; Nester plans to set up its own production facility.
What happens next
- Nester will use the funds to build new products, strengthen R&D, and expand its portfolio.
- It plans to launch 4-5 new products in the next three months and more in H2 2026.
- The company will gradually expand its offline presence in select cities.
The deal
- Type
- funding
Investors
- Fireside Ventures (lead) — Fireside Ventures is a venture capital firm focused on consumer brands.
- OTP Ventures (lead)
- Sadev Ventures (participated)
- Titan Capital (participated)
- Shezan Bhojani (angel) — Shezan Bhojani is the cofounder of Design Café.
- Himanshu Chandra (angel) — Himanshu Chandra is the cofounder of Progcap.
Founders
- Abhinav Singh, CEO
About Nester
- Product
- Kitchen appliances including steam air fryer ovens, toasters, juicers with minimalistic design and ergonomic functionality
- Customers
- Young urban Indian consumers seeking premium, functionally designed home appliances
- How it makes money
- Direct-to-consumer D2C model with in-house design and manufacturing
- What sets it apart
- Design-first approach with ergonomic design, multifunctional capabilities and modern aesthetics
- Operations
- Owned e-commerce site, Amazon marketplace, and planned expansion to quick commerce and offline retail
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