Partnership · Commerce & Consumer Brands

Yes Madam casts Rajpal Yadav in ad film

By Startup Enthusiast · 12 February 2026

What they do

Yes Madam is a beauty and lifestyle brand offering professional salon services at home

CEO Mayank Arya announced the company will feature actor Rajpal Yadav in an upcoming advertising film

Arya also urged other brands to offer roles or endorsements to Yadav after his legal troubles

Yes Madam CEO Mayank Arya publicly backed actor Rajpal Yadav after Sonu Sood called for industry support.
Yes Madam will feature Rajpal Yadav in an upcoming advertising film.
Mayank Arya urged other brands to offer roles, endorsements, or campaigns to Rajpal Yadav.
Rajpal Yadav surrendered at Tihar Jail after the Delhi High Court rejected his plea for more time to repay dues in a cheque-bounce case from 2018.
Sonu Sood promised Yadav a role in his next film.
Celebrities Salman Khan, Ajay Devgn, Gurmeet Choudhary, and Guru Randhawa also offered financial and professional assistance.

The move aligns Yes Madam with a broader industry effort to support a struggling actor.
It positions the brand as socially conscious and empathetic.

Yes Madam is a beauty and lifestyle brand offering professional salon services at home.

Product: At-home salon and spa services including waxing, facials, hair care and aesthetic treatments using hygienic single-use products
Customers: Busy professionals and consumers seeking convenient at-home beauty and wellness services
How it makes money: Marketplace connecting 12,000+ trained service professionals with customers through low commission model enabling partner earnings
What sets it apart: Bringing non-invasive aesthetic treatments to homes with trained professionals and instant service options