Funding · Commerce & Consumer Brands

Udaan raises ₹200 crore from M&G Investments

By Startup Enthusiast · 5 September 2026

What they do

Udaan is a B2B e-commerce platform connecting small businesses with suppliers and buyers

It raised ₹200 crore (about $24 million) in a new funding round led by M&G Investments

The company has raised over $1.5 billion to date and is valued at around $3 billion

Udaan, a B2B e-commerce platform, has raised ₹200 crore (about $24 million) in a new funding round.
The round was led by M&G Investments, a UK-based asset manager.
The funds will be used to expand Udaan's network of small business buyers and suppliers.
Udaan plans to invest in technology and logistics to improve its platform.
The company has raised over $1.5 billion in total funding to date.
Udaan is currently valued at around $3 billion.

Udaan competes with other B2B platforms like Moglix and Zetwerk in India.
The company has been working towards profitability and reducing cash burn.
This round comes amid a broader slowdown in Indian startup funding.
M&G Investments has been increasing its exposure to Indian tech startups.

Udaan is a B2B e-commerce platform that connects small businesses with manufacturers, wholesalers, and retailers.
It operates across categories like electronics, apparel, food, and pharmaceuticals.
The platform offers logistics, payments, and credit services to its users.
Udaan serves over 3 million small businesses across 900 cities in India.
The company makes money through commissions on transactions and subscription fees.
It has a network of 25,000+ sellers and 50,000+ buyers on its platform.

Udaan plans to use the funds to expand its network of small business buyers and suppliers.
The company will invest in technology and logistics to improve platform efficiency.
Udaan aims to achieve profitability in the next 12-18 months.

M&G Investments (lead) — M&G Investments is a UK-based asset manager with over £250 billion in assets under management.

Product: B2B e-commerce platform
Customers: Small retailers, kiranas, and business buyers
How it makes money: Connects businesses to suppliers through a B2B marketplace and earns through transaction-based services and platform-led commerce.
What sets it apart: Broad distribution reach across many cities with strengthening supply chain and credit infrastructure.