Launch · Consumer Internet & Media
Kuku TV launches new micro-drama Waterman
By Startup Enthusiast ·
- Date
- Company
- Kuku TV
- What it does
- regional language content platform
- Kind
- Launch
What they do
Kuku TV provides a digital content platform that offers audio and video shows in regional Indian languages
What happened
The company has launched a new biography-inspired micro-drama titled Waterman featuring actor Zohaib Siddiqui
Why it matters
The new show portrays the life and work of Padma Shri awardee Simon Oraon and streams on the Kuku TV app
The details
- Regional content platform Kuku TV has launched a new biography-inspired micro-drama titled Waterman on its application.
- The show stars actor Zohaib Siddiqui in the role of Padma Shri awardee Simon Oraon.
- Production took place on location in Jharkhand rather than on artificial studio sets to capture authentic rural surroundings.
- The storyline follows the protagonist choosing to stay in his drought-ridden village to find solutions for the local water shortage.
- Cast members physically dug water channels during production to better understand the manual labor involved in the true story.
About the business
- Kuku TV operates as a content platform delivering entertainment formats across regional languages.
The deal
- Type
- launch
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