Partnership · Commerce & Consumer Brands

Zepto partners with Databricks and VOKKA

By Startup Enthusiast · 9 September 2026

What they do

Zepto is an Indian quick-commerce platform delivering thousands of products in minutes across 60+ cities

It partnered with Databricks to build an AI agent framework for customer support, and with VOKKA for festive fragrance gift sets

The AI system now processes over 100,000 tickets daily, and VOKKA's business on Zepto grew multifold during Raksha Bandhan

Zepto partnered with Databricks to build an evaluation-first AI agent framework for customer support.
The framework uses Databricks and MLflow as its backbone, with a dual-loop model (development loop + production loop) and a quality gate.
Zepto also collaborated with VOKKA on occasion-specific fragrance gift sets for Raksha Bandhan.
VOKKA designed, sourced and shipped festive inventory to Zepto warehouses in under a month.
The AI system now processes over 100,000 tickets daily.
The evaluation framework has four pillars: customer experience, operational efficiency, risk and compliance, and financial impact.
Stratified sampling yields an effective 18-20% evaluation sample, covering about 14,400 tickets daily.

The AI partnership shows Zepto's focus on using technology to scale customer support efficiently.
The VOKKA collaboration highlights how quick-commerce platforms enable fast product launches for brands.
Both partnerships aim to improve customer experience and operational speed.

Zepto is an Indian quick-commerce platform operating in over 60 cities.
It delivers thousands of products, from groceries to personal care, in minutes.
The company uses AI to handle customer support, processing over 100,000 tickets daily.
Zepto partners with brands like VOKKA to offer occasion-specific products.
VOKKA is an Indian fragrance and personal care brand founded in 2024, headquartered in Noida, with manufacturing in Greater Noida and Bhiwadi.

Product: A rapid-delivery app for groceries and everyday essentials.
Customers: Consumers ordering groceries and essentials online.
How it makes money: It earns from product margins, delivery fees, and order-value thresholds across its quick-commerce network.
What sets it apart: It was built as a quick-commerce native company from day one.
Operations: Operates dark-store based 10-minute delivery across multiple Indian cities.