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Launch · Consumer Internet & Media

Kuku TV launches psychological thriller microdrama ‘Tum Woh Nahi’

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Date
Company
Kuku TV
What it does
short drama platform
Kind
Launch
Sector
Consumer Internet & Media

What they do

Kuku TV is a short drama platform offering content in 7+ languages, including thriller, romance, action, and mythology

What happened

The platform released a new psychological thriller microdrama titled ‘Tum Woh Nahi’ starring Prachi Tehlan, Ankit Mohan, and Sehrish Ali

Why it matters

The show was filmed in Maharashtra’s Kalsubai during monsoon season to create an atmospheric backdrop for the suspenseful narrative

The details

  • Kuku TV launched a new psychological thriller microdrama titled ‘Tum Woh Nahi’ on its platform.
  • The show stars Prachi Tehlan, Ankit Mohan, and Sehrish Ali in pivotal roles.
  • Directed by Gautam Nagrath, the series uses Kuku TV’s signature vertical storytelling format for mobile-first audiences.
  • The show was filmed in Kalsubai, Maharashtra, during the monsoon season to enhance the suspenseful atmosphere.
  • ‘Tum Woh Nahi’ joins Kuku TV’s growing lineup of thriller microdramas, including titles like Knock! Do Not Open The Door and Criminal Lawyer.

The bigger picture

  • Kuku TV is India’s leading premium short drama platform with 200 million+ installs and 5,000+ microdramas.
  • The platform’s content spans multiple genres, including thriller, romance, action, and mythology.
  • The show’s atmospheric filming location and fast-paced storytelling are designed to engage mobile-first audiences.

About the business

  • Kuku TV is a short drama platform offering content in 7+ languages, including thriller, romance, action, and mythology.
  • The platform delivers fast-paced, immersive episodes designed for mobile-first audiences.
  • Kuku TV has 200 million+ installs and a growing catalogue of 5,000+ microdramas.
  • The platform streams content across multiple genres, including thriller, romance, action, and mythology.
  • Kuku TV is backed by MS Dhoni, who serves as both an investor and brand ambassador.

The deal

Type
launch

Investors

  • MS Dhoni (investor and brand ambassador)

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