People · Commerce & Consumer Brands

Instamart appoints Gautam Swaroop as CBO

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Instamart delivers groceries and household essentials in over 131 cities

It has appointed Gautam Swaroop as Chief Business Officer, along with two other senior hires

Swaroop previously led OYO's international business and brings over 20 years of experience

Instamart has appointed Gautam Swaroop as its new Chief Business Officer.
Swaroop will lead commercial operations, customer growth, category management, and brand partnerships.
He succeeds Hari Kumar, who resigned as CBO of Swiggy's quick commerce arm.
Instamart has also appointed Srikar Adavi as Vice President – Ad Monetization.
The company has appointed Hardeep Kaur as Associate Vice President for the FMCG category.
These appointments are part of a broader leadership strengthening at Instamart.

Gautam Swaroop brings over 20 years of experience across consulting, pharmaceuticals, and technology.
He started his career at McKinsey & Company and later worked at Dr. Reddy's Laboratories.
His most recent role was CEO of OYO's international business, covering the US, UK, Europe, China, and Latin America.
Girish Menon, CHRO at Swiggy, said Swaroop's scaling experience will strengthen Instamart's brand partnerships.

Instamart was launched in August 2020 as Swiggy's quick commerce arm.
It operates in more than 131 cities across India.
The company delivers groceries, household essentials, personal care products, and daily necessities.
It competes with other quick commerce platforms like Zepto and Blinkit.