IPO · Enterprise Software & IT

Amagi files for IPO after 18 years

What they do

Amagi builds software for creating, delivering and monetising streaming TV channels

The 18-year-old company has filed for an initial public offering (IPO)

It started as an ad-tech firm for cable TV and pivoted to global streaming infrastructure

Amagi has reached an IPO milestone after 18 years of operations.
The company was founded by Baskar Subramanian, Srini and Srividhya Srinivasan.
It started as an India-focused advertising geo-location business for cable TV.
Later it pivoted to global infrastructure software for streaming.
Amagi's tools help create channels, deliver content across devices, understand audiences and generate revenue.
It serves 400+ customers globally across more than 40 markets.
The team spans more than a dozen countries.

Amagi builds software for creating, delivering and monetising streaming TV channels.
Its Amagi NOW platform unifies ingest to ad insertion.
Amagi Intelligence is an agentic engine that automates workflows.
The company has delivered 9,000+ channels across platforms.
Its AI tools reduce scheduling time by 75%.
Amagi THUNDERSTORM handles 26B+ ad impressions annually.
A single feed can reach 300+ streaming platforms and pay-TV operators.
Customers include broadcasters, content partners, distributors and advertisers.
Examples of customers are NHL, Mark Garner (EVP/Global Head of FAST Channels) and Ari Brock (VP Digital Operations).