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Amagi appoints Sangeeta Chakraborty as Chief Revenue Officer

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Date
Company
Amagi
What it does
Cloud SaaS for broadcast and streaming TV
Kind
People
Sector
Enterprise Software & IT

What they do

Amagi provides cloud-based SaaS technology for broadcast and streaming TV

What happened

Sangeeta Chakraborty joins as Chief Revenue Officer to lead global go-to-market functions

Why it matters

She previously scaled Miro to 250,000+ customers and an $17.5 billion valuation

The details

  • Amagi has appointed Sangeeta Chakraborty as its Chief Revenue Officer.
  • She will lead global go-to-market functions including sales, customer success, marketing, services, and operations.
  • Chakraborty brings over two decades of enterprise software leadership experience.
  • She previously served as Chief Customer Officer and then Chief Revenue Officer at Miro.
  • At Miro, she scaled the customer base to 250,000+ and the user base to 80+ million.
  • Miro reached a valuation of $17.5 billion and was ranked #11 on Forbes Cloud 100.
  • Her earlier roles include senior positions at Okta, Checkr, SymphonyAI, Accela, and VMware.
  • Co-founder Srinivasan KA said media companies are shifting to cloud-native AI infrastructure.

The bigger picture

  • The appointment signals Amagi's push to expand globally in the cloud TV and streaming market.
  • Chakraborty's experience scaling a SaaS company to high valuation aligns with Amagi's growth ambitions.
  • Amagi's platform already delivers 9,000+ channels and 26B+ ad impressions annually.

About the business

  • Amagi provides cloud-based SaaS technology for broadcast and streaming TV.
  • Its platform Amagi NOW unifies ingest, ad insertion, production, preparation, distribution, and monetization.
  • Amagi Intelligence is an agentic engine (AI-driven system that acts autonomously).
  • Customers include broadcasters, content partners, distributors, advertisers, and sports rights holders.
  • Amagi powers live sports for the NHL with low-latency cloud playout, AI clipping, and dynamic monetization.
  • The platform delivers 9,000+ channels, reaches 300+ streaming platforms, and handles 26B+ ad impressions annually.

Founders

  • Baskar Subramanian, Co-founder
  • Srividhya Srinivasan, Co-founder
  • Srinivasan KA, Co-founder and President - Global Business

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