Launch · Professional & Local Services

Yes Madam partners with Prega News for Mother's Day campaign

What they do

Yes Madam provides professional salon services at home

It launched 'Pregmadam' with Prega News, offering wellness services for expecting mothers

The campaign also introduced a 0% commission model for pregnant service partners

Yes Madam has partnered with Prega News (Mankind Pharma) for a Mother's Day campaign called 'Pregmadam'.
The campaign provides curated at-home wellness and grooming services for expecting mothers.
It offers discounts on select salon and spa services via a dedicated page.
A digital film is the centrepiece of the campaign, focusing on pregnancy's physical and emotional experiences.
The campaign is promoted through influencer-led content and digital channels.
Yes Madam introduced a 0% commission model for pregnant service partners.
The campaign was conceptualised and executed by Kinnect.

The campaign aims to address physical discomfort during pregnancy such as fatigue, nausea, and mood swings.
It involves partners and families in supporting mothers.
This is a seasonal marketing initiative timed around Mother's Day.

Yes Madam provides professional salon services at home.
The campaign offers curated at-home wellness and grooming services for expecting mothers.
The campaign includes discounts on select salon and spa services via a dedicated page.
Yes Madam introduced a 0% commission model for pregnant service partners.

Product: At-home salon and spa services including waxing, facials, hair care and aesthetic treatments using hygienic single-use products
Customers: Busy professionals and consumers seeking convenient at-home beauty and wellness services
How it makes money: Marketplace connecting 12,000+ trained service professionals with customers through low commission model enabling partner earnings
What sets it apart: Bringing non-invasive aesthetic treatments to homes with trained professionals and instant service options