Results · Commerce & Consumer Brands

CashKaro reports revenue growth and reduced losses

What they do

CashKaro is a coupons and cashback platform that earns commissions from partner brands

The company reported FY26 operating revenue of ₹600 Cr with an EBITDA loss reduction to ₹17.7 Cr

GMV facilitated grew to over ₹10,000 Cr while total cashback paid to users exceeded ₹2,000 Cr

CashKaro reported ₹600 Cr in operating revenue for FY26, showing 72% YoY growth.
EBITDA loss narrowed significantly to ₹17.7 Cr, down from ₹29.2 Cr in the previous year.
Marketing spend increased by 7.6% for CashKaro and EarnKaro combined during the fiscal year.
Employee and infrastructure costs remained stable due to ongoing investments in AI and automation.
GMV facilitated for partner brands surged to over ₹10,000 Cr compared to ₹6,000 Cr in FY25.
Total cashback paid to users since inception has crossed the ₹2,000 Cr mark.
The business model relies on earning commissions on sales driven through its coupon and cashback network.
Partner brands include major names like Nykaa, Amazon, Flipkart, Tata 1mg, and Myntra.

Revenue growth indicates strong traction in the competitive Indian e-commerce affiliate space.
Reduced losses suggest improving unit economics and operational efficiency.
Stable costs highlight the effectiveness of AI-driven automation in scaling operations.

CashKaro operates as a coupons and cashback platform connecting users with partner brands.
EarnKaro allows users to earn money by sharing deals via Telegram, WhatsApp, Instagram, and YouTube.
The company earns commissions on sales generated through these partner networks.
Top categories include fashion, beauty, and D2C brands with early traction in financial services.
There are over 1,500 partner brands integrated into the CashKaro ecosystem.
Total cashback paid to users exceeds ₹2,000 Cr to date.
GMV facilitated reached over ₹10,000 Cr in FY26.
Operating revenue grew to ₹600 Cr in FY26.
Marketing spend saw a moderate increase of 7.6% year-over-year.