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News · Commerce & Consumer Brands

FirstCry shares rise 20% on March 20 but remain 47% below IPO price

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Date
Company
FirstCry
What it does
online retail of baby and kids' products
Kind
News
Based in
Pune
Founded
2010
Sector
Commerce & Consumer Brands

What they do

FirstCry is an online platform selling baby and kids' products in India

What happened

Its shares rose 20% on March 20, 2026, but are still 47% below their initial public offering (IPO) price

Why it matters

The stock has been volatile, with sharp gains and losses in recent weeks

The details

  • FirstCry's shares rose 20% on March 20, 2026, becoming one of the top gainers on the NSE.
  • The stock closed at ₹252.07, up from ₹210.06, with trading volumes exceeding 7 crore shares.
  • Despite the rise, FirstCry's shares are still 47% below their IPO price of ₹465 per share.
  • The stock had hit a 52-week low of ₹207.05 a month earlier.
  • The price increase came after two consecutive days of declines.

The bigger picture

  • The surge in shares was not attributed to any specific event at the time of reporting.
  • The company had recently expanded its 'Qwik' delivery service to Bengaluru, Pune, and Hyderabad.

About the business

  • FirstCry is an online retail platform specializing in baby and kids' products in India.
  • The company operates through its website and has a personalized shopping experience based on the user's child's age and gender.
  • It also provides services such as tracking orders, managing returns, and offering cashback and discounts.
  • The website allows users to select a delivery location and check product availability and delivery timelines based on their pincode.

The deal

Type
other

Founders

  • Rahul Bajaj, co-founder and former CEO
  • Rohit Bajaj, co-founder and former CTO

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