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News · Commerce & Consumer Brands

DACBY pivots from dining software to recommerce

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DACBY logo
Date
Company
DACBY
What it does
Recommerce for pre-owned goods
Kind
News
Sector
Commerce & Consumer Brands

What they do

DACBY sells pre-owned goods with quality checks and warranties

What happened

The company pivoted from dining software to gaming reselling in 2022

Why it matters

It is profitable with monthly revenue over ₹1 crore

The details

  • DACBY originally built dining software in Bangalore but failed after 1.5 years with zero revenue.
  • In 2022, it shifted to reselling pre-owned gaming goods.
  • It identified flaws in OLX: cumbersome buying, no warranties, and haggling.
  • DACBY now offers an Amazon-like experience for used goods.
  • It holds inventory, performs quality checks, and provides after-sales service.
  • The company is profitable with monthly revenue over ₹1 crore.
  • It raised ₹1.2 crore six months after incorporation through college networks and revenue proof.

The bigger picture

  • India's recommerce market is booming.
  • DACBY differentiates via warranties, quality, and fixed prices.
  • It uses YouTube testimonials for free marketing, reducing ad spends.

About the business

  • DACBY sells pre-owned goods with quality checks and warranties.
  • It holds inventory and prioritizes trust over speed.
  • The company uses fixed prices, no haggling, and buyer-friendly policies.
  • It reinvests profits in growth and uses loans for inventory.
  • YouTube testimonials serve as free marketing, increasing retention.

What happens next

  • Plan to use tech automation for efficiency.
  • Expand categories to MacBooks and beyond.
  • No rush for geographic expansion; India's market is massive.

The deal

Type
funding

Founders

  • Ayush Chauhan, Founder

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