Funding · Commerce & Consumer Brands

Care Dale raises $163,000 for shower filters

By Startup Enthusiast · 22 February 2026

What they do

Care Dale sells specialised shower filters that tackle hard water problems in India

The company raised over $163,000 to improve its product and expand its reach

Its filter claims to reduce hair fall by up to 78% within 30 days of use

Care Dale founder Roshni Kar experienced severe hair fall due to hard water in Bangalore.
The company sells specialised shower filters to address hard water concerns in India.
Care Dale spoke with over 1,000 individuals who reported hair or skin issues linked to water quality.
The company spent 12 months developing its product.
A study by Care Dale claims its filter reduces hair fall by up to 78% within 30 days.
Care Dale's content has received over 50 million views across platforms.
The company raised over $163,000 to invest in product improvement and expanding reach.

Care Dale sells specialised shower filters designed for Indian hard water conditions.
The company conducted research with over 1,000 people reporting hair or skin problems from water quality.
Care Dale claims its filter can reduce hair fall by up to 78% within 30 days.
The company's content has been viewed over 50 million times across platforms.

Product: Bathroom tap and shower water filtration devices designed to reduce hard water damage to hair and skin.
Customers: Consumers and households residing in areas with hard water who experience hair fall and skin issues.
How it makes money: Direct-to-consumer sales of water filtration hardware and recurring sales of replacement filter cartridges.
What sets it apart: Proprietary CareTec Advanced Filtration technology tailored specifically for bathroom tap and shower hard-water treatment.