Funding · Commerce & Consumer Brands

Brnd.me shifts domicile to India and raises debt

By Startup Enthusiast · 9 April 2026

What they do

Brnd.me buys and grows digital-first brands in fashion, home, beauty, and food

It moved its legal home from Singapore to India and raised Rs 300 crore via non-convertible debentures

The company is considering an initial public offering within the next 12 to 18 months

Brnd.me completed its domicile shift from Singapore to India after approvals from the High Court of Singapore and NCLT Chandigarh.
The company changed its legal name from Mensa Brand Technologies Private Limited to Mensa Brand Technologies Limited following RoC filings.
It raised Rs 300 crore through 3,000 non-convertible debentures, each with a face value of Rs 10 lakh.
JM Financial and other investors participated in this debt raise, with the board resolution passed in March.
The company is considering an initial public offering within the next 12 to 18 months.
This follows previous debt funding of Rs 48 crore from Stride Ventures last April.
Brnd.me aims to expand into Southeast Asia markets.

Brnd.me operates as an e-commerce roll-up platform that invests in digital-first consumer brands.
Its portfolio includes brands in fashion, home, beauty, and food categories.
Notable portfolio examples include MyFitness and other wellness and lifestyle brands.
The company has a presence across 16+ international markets including India, US, Canada, Middle East, and Europe.
It targets an exit run rate of Rs 1,700–1,800 crore for FY26.
Current revenue for FY25 stands at approximately Rs 1,500 crore.

JM Financial (lead) — Financial services firm participating in the NCD issuance.
Stride Ventures (existing) — Provided Rs 48 crore debt funding last April.