Layoffs · Consumer Internet & Media
Zupee cuts 200 jobs after realigning operations
By Startup Enthusiast ·
- Date
- Company
- Zupee
- What it does
- Online gaming and esports platform
- Kind
- Layoffs
What they do
Zupee is an online gaming and esports platform
What happened
The company laid off about 200 employees to cut costs following a regulatory ban on real money gaming
Why it matters
This follows a previous round of cuts in September and industry-wide reductions across the sector
The details
- Zupee has conducted its second round of layoffs affecting approximately 200 employees.
- The job cuts were made to realign operations and cut costs for the company.
- These reductions follow a regulatory ban on real money gaming (RMG) imposed by the government.
- A previous round of layoffs occurred in September, which affected around 170 employees.
- After these cuts, Zupee's total workforce stands at approximately 350 employees.
- The layoffs impacted teams including operations, technology, marketing, and customer support.
- Founder and CEO Dilsher Singh Malhi confirmed the job cuts to the public.
- Storyboard first reported the details regarding these specific job cuts.
The bigger picture
- The layoffs were triggered by the Promotion and Regulation of Online Gaming Act passed in August 2025.
- This act banned real money gaming (RMG), forcing companies to pivot their business models.
- The industry saw significant headcount reductions with approximately 2,000 people fired across firms.
- Major competitors like Dream Sports, MPL, and Winzo also pivoted to free-to-play models.
- Zupee raised a total of $122 million from investors prior to these operational changes.
About the business
- Zupee is pivoting its focus toward free-to-play games and esports offerings.
- The company launched Zupee Studio, a new short-video platform for micro dramas.
- Micro dramas are defined as episodic content with runtimes between 1 and 3 minutes.
- The company previously operated in the real money gaming space before the regulatory ban.
- Zupee aims to retain users through entertainment formats that do not involve gambling.
- The shift represents a strategic response to the new legal landscape for online gaming.
- Competitors in the sector are similarly moving away from real money gaming products.
What happens next
- Zupee will continue to develop its free-to-play and esports product lines.
- The company is expanding its micro drama offerings via Zupee Studio.
- Management is focused on stabilizing operations within the reduced workforce size.
Investors
- Z47 (investor) — Formerly known as Matrix Partners India.
- Alpha Wave Global (investor) — Investor in Zupee.
- WestCap (investor) — Investor in Zupee.
Founders
- Dilsher Singh Malhi, Founder and CEO
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