Launch · Financial Services

Univest launches mutual fund advisory service for retail investors

By Startup Enthusiast · 21 February 2026

What they do

Univest is an SEBI-registered research analyst and investment adviser platform

The company launched a new mutual fund advisory segment at the Wealth Multiplier Summit

This expansion targets retail investors across India from metro cities to Tier 4 towns

Univest announced its mutual fund advisory expansion at the Wealth Multiplier Summit 2026 in New Delhi.
The launch event took place on February 20, 2026, marking a significant step in their service offerings.
This new segment complements their existing stock and derivative research services provided by SEBI-registered professionals.
The company aims to serve retail investors nationwide, covering areas from major metro cities to smaller Tier 4 towns.
The summit was supported by major financial institutions including HDFC Mutual Fund, Mirae Asset, ICCL, and NSDL.
Bansuri Swaraj, a Member of Parliament, served as the Chief Guest for the event.
Industry leaders such as Pankaj Makkar of BII and Ashu Madan of JM Financial attended the summit.
This move highlights Univest's strategy to broaden its reach within the Indian retail investment landscape.

Univest previously raised $10M in Series A funding led by Bertelsmann India Investments.
The platform operates as both an advisory-led service and a broking superapp for users.
It is founded by Pranit Arora, who serves as the Co-Founder and CEO since 2022.
The expansion signals a shift towards comprehensive financial advice beyond just trading execution.
Targeting Tier 4 towns indicates a focus on underserved markets with growing digital adoption.

Univest functions as an advisory-led investment platform combining research with brokerage services.
It holds registrations as a SEBI Research Analyst (RA) and Investment Adviser (RIA).
Existing core services include detailed stock research and derivative market analysis for traders.
The new mutual fund advisory segment provides guidance on investing in various mutual fund schemes.
The business model relies on providing professional financial advice to individual retail investors.
It targets a wide demographic spread across India, from large urban centers to small towns.
The platform likely generates revenue through advisory fees or brokerage commissions on trades.
Its superapp structure suggests a unified interface for managing multiple types of financial products.
The company leverages its registered status to build trust with regulatory-compliant advice.

Expanding mutual fund advisory services to reach more retail investors across India.
Continuing to grow its user base in Tier 4 towns and metro cities.

Bertelsmann India Investments (BII) (lead) — Led the previous $10M Series A funding round for Univest.