Launch · Commerce & Consumer Brands

Swiggy plans to launch co-branded credit card later this year

By Startup Enthusiast · 4 August 2022

What they do

Swiggy is India's largest privately valued food and grocery delivery company, operating platforms like Instamart, Genie, and DineOut

The company is planning to launch a co-branded credit card that can be used across its platforms, likely in partnership with ICICI Bank

This move follows Swiggy's acquisition of DineOut for $120 million in May 2022 and follows similar efforts by competitors like Zomato and Amazon

Swiggy, India's largest privately valued food and grocery delivery company, is planning to launch a co-branded credit card later this year.
The credit card would be usable across Swiggy's platforms, including Instamart, Genie, and DineOut.
The company has been in discussions with several banks, with ICICI Bank being the most likely partner.
The move is seen as a natural progression after Swiggy acquired DineOut for $120 million in May 2022.
Swiggy has not officially confirmed the launch, but sources say the plan is nearly final.

Swiggy has been expanding into fintech, having launched Swiggy Money in 2020, powered by ICICI Bank.
Zomato launched a co-branded credit card in 2020, but it remains unclear how many cards have been issued.
Other companies like Amazon, Ola, and Flipkart have also launched co-branded credit cards, but they have not achieved significant scale.

Swiggy is a food delivery and grocery platform operating in India, with services like Instamart for grocery delivery, Genie for restaurant reservations, and DineOut for table bookings.
The company has expanded into fintech with Swiggy Money, a digital wallet powered by ICICI Bank.
The company has acquired several businesses, including DineOut, to strengthen its position in the market.

Swiggy is expected to launch the co-branded credit card later this year, though no official confirmation has been made.
The company is in talks with several banks, with ICICI Bank being the most likely partner.
The credit card is expected to be used across Swiggy's platforms, including Instamart, Genie, and DineOut.