Funding · Healthcare & Life Sciences
Supply6 raises ₹48 crore led by Unilever Ventures
By Startup Enthusiast ·
- Date
- Company
- Supply6
- What it does
- Daily supplements brand
- Kind
- Funding
- Amount
- ₹48 Cr
- Stage
- Series A
- Based in
- Bengaluru
- Founded
- 2019
What they do
Supply6 makes daily supplements for vitamins, hydration, and fibre
What happened
It raised ₹48 crore (approx $5 Mn) in a round led by Unilever Ventures
Why it matters
The brand serves over 2 lakh customers and expects ₹100 crore ARR soon
The details
- Supply6 raised ₹48 crore (approx $6 Mn) in a funding round.
- The round was led by Unilever Ventures, the venture arm of Unilever.
- Existing investor Zeropearl VC and actor-entrepreneur Kriti Sanon also participated.
- Kriti Sanon has been the brand ambassador since December 2025.
- The company has raised over $6 Mn in total to date.
- Previous funding includes a $1.1 Mn seed round led by Zeropearl VC in September 2025.
- It also received a ₹10 crore investment and a ₹25 lakh grant from the Karnataka government.
- Funds will be used for product innovation, clinical research, supply chain, and expansion.
The bigger picture
- The Indian dietary supplements market is expected to reach $62 Bn by 2033.
- Supply6 competes with brands like Plix, Oziva, Kapiva, and BeastLife.
- The company has a repeat purchase rate of ~45% and serves over 2 lakh customers.
About the business
- Supply6 is a Bengaluru-based daily supplements brand founded in 2019.
- It offers supplements for vitamins, hydration, and fibre.
- Its flagship product Supply6 360 combines 63+ ingredients including probiotics and adaptogens.
- Target customers include athletes, fitness enthusiasts, and busy professionals.
- Products are sold through its own website, Amazon, Blinkit, and other e-commerce platforms.
- The company has an ARR of ₹75 crore and expects to reach ₹100 crore in 3-4 months.
- About 80% of revenue comes from its two flagship products.
What happens next
- Funds will be used for product innovation and clinical research.
- The company plans to expand its supply chain and digital experience.
- It will grow its D2C, marketplace, and quick-commerce presence.
- New product formats and entry into new markets (domestic and international) are planned.
- Marketing, partnerships, and hiring are also key areas of investment.
The deal
- Type
- funding
Investors
- Unilever Ventures (lead) — Venture arm of Unilever, focused on consumer brands.
- Zeropearl VC (participated) — Existing investor; founder & managing partner is Bipin Shah.
- Kriti Sanon (participated) — Actor-entrepreneur and brand ambassador of Supply6 since December 2025.
Founders
- Vaibhav Bhandari, Co-founder & CEO
- Rahul Jacob, Co-founder
About Supply6
- Product
- s nutrition brand
- Customers
- Health-conscious consumers seeking daily supplements and nutritional products
- How it makes money
- D2C e-commerce selling science-backed supplements through website and marketplaces
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