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Launch · Commerce & Consumer Brands

Spinny expands dealership exchange and features footballer Ryan Williams

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Spinny logo
Date
Company
Spinny
What it does
Used car retail platform
Kind
Launch
Based in
Gurgaon
Founded
2015
Sector
Commerce & Consumer Brands

What they do

Spinny operates a full-stack used car platform that handles buying, selling, refurbishment, and servicing across multiple Indian cities

What happened

The company is deepening its dealership exchange business, offering partner dealers up to three percent additional value under an exclusive model

Why it matters

Spinny also launched a new marketing film featuring Indian footballer Ryan Williams, who purchased his car through the platform

The details

  • Used car retail platform Spinny is expanding its presence in the dealership exchange business to build a full-stack automotive ecosystem.
  • The company buys and sells around 15,000 cars every month and collaborates with new and used car dealerships and original equipment manufacturers.
  • Spinny offers an exclusive partnership model that gives dealerships up to 3% additional value on vehicles to improve their profit margins.
  • The platform incorporates in-house refurbishment centres alongside dedicated retail and auction platforms for better price realisation.
  • Spinny launched a new marketing film titled My Spinny Story featuring Indian footballer Ryan Williams and his association with the brand.

The bigger picture

  • Dealerships often struggle with low profit margins of 1% to 2% when accounting for manpower, inventory depreciation, and operational costs.
  • Integrating digital inventory tools and exclusive exchange models aims to transform unprofitable used car operations into viable units.

About the business

  • Spinny allows customers to buy and sell pre-owned cars online and through physical hubs with a 200-point inspection quality check.
  • Every vehicle comes with a 5-day money back guarantee, fixed price assurance, free registration certificate transfer, and a one-year service warranty.
  • The company expanded its service offerings through the acquisition of GoMechanic to handle post-purchase car servicing and maintenance.
  • Partnerships are maintained with major automotive brands such as Tata Motors, Nissan, Kia, and Tesla.
  • Revenue is generated through vehicle transactions, financing options, extended warranties, and service fees.

The deal

Type
other

Founders

  • Niraj Singh, Founder & CEO
  • Mohit Gupta, Co-founder

About Spinny

Product
A platform that helps consumers buy, sell, and exchange used cars.
Customers
Individual car buyers and sellers, plus dealers and OEM partners.
How it makes money
It earns from car sale margins, exchange activity, and related services such as financing and warranties.
What sets it apart
Certified inspection and a managed, end-to-end transaction experience.
Operations
Operates an inventory-backed and platform-assisted used-car retail network.

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