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Analysis · Enterprise Software & IT

Smaket and DeepTechGenie founders share journey in retail automation

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Date
Company
Smaket
What it does
business operations software for retailers
Kind
Analysis
Sector
Enterprise Software & IT

What they do

Smaket provides affordable, integrated business management software for retailers and distributors

What happened

The company was co-founded by Bikash Mohanty and Barsa Rani Mohanty, who previously worked in IT and identified inefficiencies in retail operations

Why it matters

Smaket and DeepTechGenie are separate ventures, each addressing different aspects of retail challenges

The details

  • Smaket is a business operations software company for retailers and distributors, aiming to simplify billing, accounting, inventory, and distribution.
  • The company was co-founded by Bikash Mohanty and Barsa Rani Mohanty, who identified inefficiencies in retail operations during their careers.
  • Bikash Mohanty had 19 years of IT experience, including 10 years of international work, which inspired his return to India and the founding of Smaket.
  • Barsa Rani Mohanty noticed recurring inefficiencies in stores, such as slow checkouts and inventory mismatches, which led to the creation of Smaket.
  • Smaket and DeepTechGenie are two separate ventures, each addressing different aspects of retail challenges.
  • Smaket focuses on affordable, integrated business management software, while DeepTechGenie handles in-store automation with hardware, IoT, and AI.

The bigger picture

  • Smaket was created to address the lack of affordable, integrated business management software for small retailers and distributors.
  • The founders identified practical problems in retail operations, such as long queues and inventory mismatches, which led to the development of Smaket and DeepTechGenie.
  • Smaket's approach is customer-driven, with features developed based on user feedback and operational pain points.
  • DeepTechGenie requires more intensive R&D investment for embedded hardware, IoT infrastructure, and AI models.

About the business

  • Smaket provides integrated business management software for retailers and distributors, combining billing, accounting, inventory, and distribution into a single platform.
  • The software is designed for affordability and reliability, targeting small businesses that cannot afford complex IT systems.
  • Smaket's technical foundation includes experience with Android ecosystems, Qualcomm chipsets, WebRTC, BLE, and embedded systems.
  • The company focuses on reducing manual work, cutting errors, and supporting sustainable growth for its users.
  • Smaket's development approach is customer-driven, with features implemented based on clear operational pain points and user feedback.

What happens next

  • Smaket aims to grow into an end-to-end business management and distribution automation platform for India and international markets.
  • The company plans to leverage AI-driven automation, cloud platforms, and IoT to reshape back-office operations.
  • Smaket and DeepTechGenie expect to scale their solutions globally, with an emphasis on real-world constraints like intermittent connectivity and cost sensitivity.

The deal

Type
other

Founders

  • Bikash Mohanty, co-founder
  • Barsa Rani Mohanty, co-founder

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