Funding · Consumer Internet & Media
OFF/BEAT raises ₹100 crore seed round
By Startup Enthusiast ·
- Date
- Company
- OFF/BEAT
- What it does
- Content and creator-led venture studio
- Kind
- Funding
- Amount
- ₹100 Cr
- Stage
- seed
- Founded
- 2026
What they do
OFF/BEAT is a content and creator-led venture that uses technology and AI
What happened
It raised ₹43 crore in seed funding led by Bessemer Venture Partners
Why it matters
Founder Aman Gupta launched OFF/BEAT in March 2026 after stepping back from boAt
The details
- OFF/BEAT raised ₹100 crore (about $10.7 million) in seed funding.
- The round was led by Bessemer Venture Partners.
- Other investors in the round were not disclosed.
- Founder Aman Gupta launched OFF/BEAT in March 2026.
- The fundraise materialised within a month of OFF/BEAT's launch, showing investor confidence.
- OFF/BEAT's valuation in this seed round is around ₹450 crore, per sources.
The bigger picture
- Aman Gupta is the co-founder of boAt, which is preparing for an IPO.
- boAt filed an updated DRHP in October 2025 for a ₹1,500 crore IPO.
- boAt's IPO plans are reportedly on hold to reassess market conditions.
- OFF/BEAT reflects a trend of founders building personal brand-led ventures beyond their core businesses.
About the business
- OFF/BEAT is a content and creator-led venture that leverages technology and AI.
- It likely operates as a venture studio platform backing new ideas and founders.
- OFF/BEAT's specific offerings have not been officially revealed.
The deal
- Type
- seed
Investors
- Bessemer Venture Partners (lead) — Global venture capital firm that has backed Anthropic, Shopify, Canva, and LinkedIn. In India, its portfolio includes Swiggy, Urban Company, BigBasket, Livspace, and Boldfit.
Founders
- Aman Gupta, Founder
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