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Funding · Commerce & Consumer Brands

Nailinit raises pre-seed round of ₹2.5–3 crore

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Date
Company
Nailinit
What it does
Nail care brand for Gen Z
Kind
Funding
Amount
₹2.5–3 crore
Stage
pre-seed
Sector
Commerce & Consumer Brands

What they do

Nailinit is a nail care brand selling press-on nails and nail products to Gen Z and millennials

What happened

It raised a pre-seed round of ₹2.5–3 crore co-led by Gruhas Collective Consumer Fund and Marsshot VC

Why it matters

The nail care category in India is high-frequency but under-branded, with most consumers relying on salon visits

The details

  • Nailinit has raised a pre-seed round of ₹2.5–3 crore.
  • The round was co-led by Gruhas Collective Consumer Fund (GCCF) and Marsshot VC.
  • Angel investors include Shashank Kumar (Razorpay founder), Arjit Johri (Marsshot VC), Yash Jain (ex-NimbusPost founder), and Karan Jindal (Meta).
  • Other angels are Jivraj Singh Sachar (ISV Capital GP), Nishank Jain (Accel EIR), Yashvardhan Kanoi (ex-Alter Global partner), and Ashwarya Garg (HYPD founder).
  • Additional angels include Venus Dhuria (Phot.AI founder) and Amishi Parasrampuria (The Whole Truth head of partnerships).
  • Gruhas Collective Consumer Fund is backed by Nikhil Kamath.
  • The funds will be used to expand quick commerce and D2C distribution, build the community, and innovate products.

The bigger picture

  • The nail care category in India is high-frequency but under-branded, with few organised players.
  • Most consumers currently depend on time-intensive salon visits for nail care.
  • Press-on nails can unlock more frequent and experimental usage among young consumers.

About the business

  • Nailinit is a nail care brand targeting Gen Z and millennials.
  • It sells press-on nails and nail care products.
  • The brand positions itself as community-first, at the intersection of beauty, self-expression, and culture.
  • It distributes through D2C, quick commerce (Zepto, Blinkit, and Instamart upcoming), and Amazon.
  • It has a dedicated kiosk at Jio World Drive, Bandra, offering services and product discovery.

What happens next

  • Expand quick commerce and D2C distribution.
  • Invest in community-led brand building and product innovation.
  • Strengthen supply chain and expand digital footprint.
  • Scale thoughtfully while investing in culture, community, and category creation.

The deal

Type
pre-seed

Investors

  • Gruhas Collective Consumer Fund (co-lead) — A consumer-focused fund backed by Nikhil Kamath.
  • Marsshot VC (co-lead) — A venture capital firm.
  • Shashank Kumar (angel) — Co-founder of Razorpay.
  • Arjit Johri (angel) — From Marsshot VC.
  • Yash Jain (angel) — Ex-founder of NimbusPost.
  • Karan Jindal (angel) — Works at Meta.
  • Jivraj Singh Sachar (angel) — GP at ISV Capital.
  • Nishank Jain (angel) — EIR at Accel.
  • Yashvardhan Kanoi (angel) — Ex-partner at Alter Global.
  • Ashwarya Garg (angel) — Founder of HYPD.
  • Venus Dhuria (angel) — Founder of Phot.AI.
  • Amishi Parasrampuria (angel) — Head of partnerships at The Whole Truth.

Founders

  • Tanishq Ambegaokar, co-founder
  • Shubham Singhal, co-founder

About Nailinit

Product
Nail care and beauty products designed for modern consumers with focus on high-frequency, under-branded nail care category
Customers
Beauty-conscious consumers seeking community-led, modern nail care products and experiences
How it makes money
Multi-channel distribution through quick commerce, D2C, and retail partnerships with community-driven brand engagement
What sets it apart
Combines products with experiences and culture-led engagement; operates at intersection of beauty and community

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