Analysis · Enterprise Software & IT

Panel discusses building sustainable agentic AI products

By Startup Enthusiast · 16 June 2026

What they do

MoEngage, KOGO and Rubrik executives spoke at the Inc42 AI Summit 2026

They debated how SaaS firms can build agentic products without hurting margins

ICONIQ Capital report shows AI-native B2B startups have 52% gross margins

A panel titled 'How SaaS Companies Are Building Agentic Products Without Breaking Margins' was held at the Inc42 AI Summit 2026.
The panel was moderated by Accel VP Anagh Prasad.
Panellists included MoEngage cofounder and CTO Yashwanth Kumar, KOGO CPO and cofounder Praveer Kochhar, and Rubrik head of enterprise sales Vipul Nayak.
Kumar said an unsupervised development agent can rack up thousands of dollars in infrastructure costs within a single day.
Nayak stated that 90% of AI security is entirely new for everybody.
Nayak argued traditional security might give a 99% guarantee, but resilience is fundamentally different.
Nayak added that if an agent hallucinates, organisations need a plan to bring the whole infrastructure back to a clean state.
Panellists argued building sustainable agentic products requires wrapping unpredictable models inside predictable software architecture.
The discussion concluded that true competitive advantage lies in the control layer governing model deployment, monitoring and management.

The ICONIQ Capital 2026 State of AI report was cited, showing AI-native B2B startups have 52% gross margins and model inference costs account for 23% of revenue.
The panel addressed the tension between innovation and profitability in AI-powered SaaS.

Product: Customer engagement and marketing automation platform with agentic AI agents
Customers: Consumer brands and enterprises managing customer interactions
How it makes money: SaaS subscription for customer engagement and marketing automation
What sets it apart: Proprietary AI agents that automate personalized customer interactions at scale