Funding · Enterprise Software & IT
JustAI raises $17M Series A for AI marketing
By Startup Enthusiast ·
- Date
- Company
- JustAI
- What it does
- AI-native marketing platform
- Kind
- Funding
- Amount
- $17M
- Stage
- Series A
- Based in
- San Francisco
- Founded
- 2024
- Sector
- Enterprise Software & IT
What they do
JustAI is an AI-native marketing platform for enterprise teams
What happened
It raised $17M in Series A led by Base10 Partners with Y Combinator and Peak XV
Why it matters
The company grew ARR 5X this year and influenced over $100M in customer revenue
The details
- JustAI raised $17M in Series A funding.
- The round was led by Base10 Partners.
- Y Combinator and Peak XV Partners also participated.
- Strategic investors and operators from Anthropic, Chime, Notion, HubSpot CTO Dharmesh Shah, and founders of Eppo and Vapi joined.
- The company plans to use the funds to expand engineering and go-to-market teams.
- It will also deepen its agentic infrastructure and extend into e-commerce and B2B marketing.
- JustAI is exploring business opportunities in India.
The bigger picture
- Gartner 2026 CMO Spend Survey shows CMOs allocate 15.3% of marketing budgets to AI, but only 30% feel ready to scale AI.
- The 2025 Marketing Technology Landscape lists more than 15,000 martech products.
- JustAI grew ARR 5X this year and influenced over $100M in customer revenue last year.
About the business
- JustAI is an AI-native marketing platform for enterprise marketing teams.
- It automates personalization, experimentation, and decisioning.
- The platform is organized around four coordinated agents: Strategy, Creative, Decisioning, Data.
- The Strategy agent audits users, segments, and product surfaces.
- The Creative agent turns insights into messaging across channels like email and in-app.
- The Decisioning agent optimizes for goals like engagement, retention, and revenue within guardrails.
- The Data agent measures lift, surfaces insights, and feeds learnings back.
- Customers include Coursera, ClickUp, Better, Figma, Pinterest, and Etsy.
- Coursera Director of Marketing Vera Hui said the platform unlocked new capabilities.
What happens next
- Expand engineering and go-to-market teams.
- Deepen agentic infrastructure.
- Extend into e-commerce and B2B marketing.
- Explore business opportunities in India.
The deal
- Type
- Series A
Investors
- Base10 Partners (lead) — A venture capital firm; General Partner Rexhi Dollaku commented on the round.
- Y Combinator (participated) — A startup accelerator and venture firm.
- Peak XV Partners (participated) — A venture capital firm.
Founders
- Neha Mittal, CEO
- Jeff Hara, Co-founder
About JustAI
- Product
- AI-native marketing platform with strategy, creative, decisioning and data agents for campaign automation
- Customers
- Enterprise marketing teams and e-commerce companies seeking AI-driven marketing personalization
- How it makes money
- B2B SaaS - agentic AI platform for marketing operations and campaign optimization
- What sets it apart
- Proprietary AI agents for marketing with focus on execution and optimization at scale
Other articles talking about it
Same day
- Mirae Asset sells Shadowfax stake for Rs 120 crore24 June 2026 · Stake sale · Rs 120 Cr
- Flipkart Minutes crosses 1,000 micro-fulfilment centres24 June 2026 · Launch
- Pramaana Labs raises $27 million seed round24 June 2026 · Analysis · $27 Mn
- Ambak raises ₹80 Cr from Quona Capital24 June 2026 · Funding · ₹80 Cr ($8.4 Mn)
- Taxina raises ₹25 crore at Pre-Series A stage to expand across India and internationally24 June 2026 · Funding
- SaffronStays raises $3.5 million growth capital24 June 2026 · Funding · $3.5 million