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Results · Consumer Internet & Media

Kutumb turns profitable in FY25

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Date
Company
Kutumb
What it does
Multilingual community social platform
Kind
Results
Founded
2020
Sector
Consumer Internet & Media

What they do

Kutumb runs a multilingual social platform with apps for astrology, lifestyle, and utility

What happened

It posted Rs 128.6 crore operating revenue and Rs 12 crore net profit in FY25, up from a loss of Rs 3 crore in FY24

Why it matters

The company spent Rs 1.06 to earn Re 1 of operating revenue, and its EBITDA margin was -5.54%

The details

  • Kutumb turned profitable in FY25.
  • Its operating revenue was Rs 128.6 crore, up 173% from Rs 47.2 crore in FY24.
  • Net profit was Rs 12 crore, compared to a loss of Rs 3 crore in FY24.
  • Total income was Rs 146.7 crore, including Rs 18 crore non-operating income.
  • Total expenditure doubled to Rs 135.8 crore from Rs 63 crore in FY24.
  • Advertising and promotional expenses were Rs 84.6 crore, 62% of total costs, up 2.8 times year-on-year.
  • Employee benefit expenses were Rs 27.7 crore, up 2.4 times, including Rs 11.63 crore non-cash ESOP/ESPP costs.
  • Technology infrastructure expenditure was Rs 18 crore, up 15%.

The bigger picture

  • Kutumb's profitability is notable because it achieved it while spending heavily on advertising and employee costs.
  • Its unit economics show it spent Rs 1.06 to earn Re 1 of operating revenue.
  • The company's ROCE was -3.77% and EBITDA margin was -5.54%.
  • Current assets as of March 2025 were Rs 150.5 crore, including Rs 10.5 crore cash and bank.

About the business

  • Kutumb is a multilingual community social platform.
  • It offers apps in social, astrology, lifestyle, and utility categories.
  • Its apps include Crafto, Zuno, Tarot99, Astro99, Digi God, Piku, and Digital Baby.
  • Crafto enables users to make and share personalised quotes and wishes in regional languages on WhatsApp and other platforms.
  • Kutumb launched Polo, a gay dating app.
  • Revenue comes from subscriptions to social media enabler apps and advertising.
  • The company was founded in 2020.
  • Investors include Peak XV Partners, Tiger Global, Quiet Capital, and Rocketship.vc.
  • Total raised is approximately $28.5 million.
  • Valuation after a $26 million Series A in June 2021 was about $170 million.

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