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Launch · Financial Services

Groww unveils AI assistant and bond trading at event

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Groww logo
Date
Company
Groww
What it does
Online investing platform for stocks and mutual funds
Kind
Launch
Based in
Bengaluru
Sector
Financial Services

What they do

Groww is an online platform for demat accounts, stock trading, and direct mutual fund investments in India

What happened

At its first product showcase, Groww Next 2026, it launched an AI investing assistant, a bond trading feature, and a high-frequency trading mode

Why it matters

The company also reported a net profit of Rs 547 crore for Q3 FY26, up 16% from the previous quarter

The details

  • Groww held its first product showcase, Groww Next 2026, in Bengaluru.
  • It launched GR 1, an AI investing assistant in beta, which acts as a research analyst and reads market trends and news sentiment.
  • GR 1 provides personalised insights based on the user's portfolio, with consent layers and execution controls for safety.
  • Groww introduced Groww Prime, an opt-in service for mutual fund management with deeper portfolio insights and dedicated support.
  • Groww Prime includes advanced portfolio health checks, SIP monitoring tools, and intelligent nudges.
  • The company launched retail access to the secondary bond market, allowing users to buy and sell bonds like equity.
  • It also launched a dedicated high-frequency trading mode with a specialised physical keyboard for fast trading.
  • Groww added behavioural safeguards in the F&O segment, including risk alerts and optional trading locks.

The bigger picture

  • Groww reported a net profit of Rs 547 crore in Q3 FY26, up 16% from Rs 471 crore in the previous quarter.
  • The company debuted on Indian stock exchanges in November last year, listing at Rs 114 per share on BSE, a 14% premium over the issue price.
  • The grey market premium at listing was muted at around 3%, indicating cautious investor sentiment.
  • These launches aim to expand Groww's product range beyond basic investing into AI-driven tools and advanced trading features.

About the business

  • Groww is an online platform for demat accounts, stock trading, and direct mutual fund investments in India.
  • It offers stocks, ETFs, IPOs, margin trading, stock screener, F&O, indices, terminal, option chain, pledge, commodities, and API trading.
  • It also provides mutual funds, SIPs, NFOs, bonds, gold, silver, international ETFs, and credit products like loans against securities and personal loans.
  • Groww claims over 2 crore active investors and is called India's #1 investing platform.
  • The platform is trusted by over 130 million Indians, according to its website.
  • Groww generates revenue through brokerage fees, mutual fund commissions, and other transaction-based charges.

What happens next

  • Groww plans to continue optimising its infrastructure to reduce latency and ensure platform stability during peak volatility.
  • The company aims to expand its family wealth management feature, digitising PMS and AIF investments.

Founders

  • Lalit Keshre, Founder
  • Ishan Bansal, Founder
  • Harsh Jain, Founder
  • Neeraj Singh, Founder
  • Subramanya SV, Founder
  • Anand Dalmia, Founder

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