Launch · Mobility & Logistics

Ather Energy unveils new EL platform and AtherStack 7.0

By Startup Enthusiast · 30 August 2025

What they do

Ather Energy makes electric scooters and has gone public in May 2025

It unveiled the EL platform, its first new architecture since the Ather 450, and AtherStack 7.0 with AI voice features

The EL platform aims to cut costs and improve margins, helping Ather target 20% market share

Ather Energy unveiled the EL platform, its first new vehicle architecture since the Ather 450, at its third Community Day event in Bengaluru on 30 August 2025.
The EL platform is designed for a new line of scooters with improved scalability and cost efficiency.
Ather also introduced AtherStack 7.0, a software update with voice-enabled interaction using a large language model (LLM) trained for Indian dialects.
AtherStack 7.0 features crash alerts, pothole alerts, theft-prevention tools, and remote-control functions.
The update will roll out as an over-the-air (OTA) update in coming months and is backwards compatible with Rizta Z and Ather 450X up to Gen 3.
Ather showcased a concept moto-scooter called Redux with aluminium frames and 3D-printed seats, not for immediate commercialisation.
The company also unveiled a next-gen fast charger: 6 kW, half the size, double speed, adding up to 30 km range in 10 minutes.

The announcements come ahead of the festive season amid intensifying competition in the Indian EV two-wheeler market.
The EL platform reduces parts to 15 at vehicle level, enabling 15% faster assembly and 15% cheaper production.
CEO Tarun Mehta said the EL platform will play a large role in improving margins in coming years.
Ather's net loss narrowed to Rs 178.2 crore in Q1 June 2025, while revenue rose 83% YoY to Rs 672.9 crore.

Ather Energy manufactures electric scooters and has two manufacturing plants in Hosur, Tamil Nadu, and a new plant in Chhatrapati Sambhajinagar, Maharashtra.
The new plant is expected to increase total manufacturing capacity to 1.42 million EVs per year.
The EL platform features a new chassis and powertrain that enable faster assembly and servicing, with 15% faster assembly and up to 2X faster periodic services.
The platform uses a lower-cost transmission architecture and a unibody steel chassis instead of a bolted aluminium frame.
Ather previously competed in the Rs 1 lakh and above price segment and had no presence in the sub-Rs 1 lakh segment.
The company has 416 outlets pan-India and targets 700 outlets by March 2026.

The first EL-platform scooter is expected to launch in the market over the next year.
Ather targets a 20% market share in the near term.
The company plans to expand its outlet network to 700 by March 2026.
Success of the next-gen fast-charging rollout and timely commissioning of the Aurangabad facility are key to ramping production.

Nomura (analyst) — Gave a 'Buy' rating on Ather Energy with a target price of Rs 458 per share.