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Funding · Enterprise Software & IT

Wingify raises $150 Mn from Everstone and existing investors

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Date
Company
Wingify
What it does
SaaS platform for digital experience optimization
Kind
Funding
Amount
₹1,381 Cr
Stage
rights-issue
Founded
2009
Sector
Enterprise Software & IT

What they do

Wingify, a SaaS platform for digital experience optimization, raised $150 Mn in a funding round led by Everstone Capital and other existing investors

What happened

The round involved the issuance of 16.08 lakh equity shares at ₹8,590 each, with Everstone contributing $135 Mn and Vyom Mankekar investing ₹84 Cr

Why it matters

The funding follows the planned merger of Wingify's VWO with AB Tasty to create a global digital experience optimization platform

The details

  • Wingify, a SaaS platform for digital experience optimization, raised ₹1,381 crore (around $150 million) in a rights issue led by Everstone Capital and other existing investors.
  • The company issued 16,08,199 equity shares at ₹8,590 each to raise the capital, with Everstone contributing ₹1,250 crore and Vyom Mankekar investing ₹84 crore.
  • Other existing shareholders, including members of the Mankekar family and CEO Sparsh Gupta, also participated in the rights issue.
  • The funding follows the planned merger of Wingify's VWO with AB Tasty to create a global digital experience optimization platform with a strong presence in the US and Europe.
  • Everstone Capital had acquired a majority stake in Wingify in a $200 million deal in January 2025.

The bigger picture

  • The SaaS sector in India is growing rapidly, with the market expected to surpass $70 billion by 2030.
  • Wingify's platform, VWO, is used by over 3,000 companies across 90 countries, with ARR nearing $60 million.
  • The company acquired AI-powered user insights startup Blitzllama in December 2025 to strengthen VWO's capabilities.

About the business

  • Wingify provides SaaS solutions that help online businesses optimize conversion rates through its proprietary tool, Visual Website Optimizer (VWO).
  • VWO allows enterprises to deploy and test new user interface (UI) features to see which one performs better against defined goals like conversions or click-through rates.
  • Wingify's customers include Decathlon, Disney, UNICEF, and Flydubai.
  • The company reported a 34% rise in revenue to ₹386 crore in FY25, though profits declined sharply due to higher employee costs.
  • Wingify's platform is used by over 3,000 companies across more than 90 countries.

What happens next

  • Wingify plans to merge with AB Tasty to create a global digital experience optimization platform.

The deal

Type
funding

Investors

  • Everstone Capital (lead) — Singapore-based private equity firm that acquired a majority stake in Wingify in January 2025.
  • Vyom Mankekar (investor) — Existing investor who contributed ₹84 crore to the funding round.
  • Shivanand Mankekar (investor) — Existing investor who participated in the rights issue.
  • Laxmi Mankekar (investor) — Existing investor who participated in the rights issue.
  • Kedar Mankekar (investor) — Existing investor who participated in the rights issue.
  • Sparsh Gupta (investor) — CEO of Wingify who participated in the rights issue.

Founders

  • Paras Chopra, co-founder
  • Sparsh Gupta, CEO

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