Veeba Foods starts pre-IPO fundraise
By Abha Lohia ·
- Veeba Foods makes sauces, dips and condiments for households and food-service clients, and was started by Viraj Bahl
- The company has begun a pre-IPO round, mainly a sale of under ten percent of existing shares, aiming at a valuation above ₹8,000 crore
- Four banks are approaching investors, and the round is meant to set a price benchmark before the planned stock market listing
What happened
- Veeba Foods has started a pre-IPO round.
- The deal is mostly a secondary sale of a small stake.
- The target valuation is above ₹8,000 crore.
Why it matters
- The round sets a price benchmark before listing.
- It also widens the shareholder base.
The business
- Veeba sells sauces, dips and spreads.
- It serves retail buyers and institutional food-service clients.
The founders
Who put in money
- Verlinvest existing investor
- DSG Consumer Partners existing investor
- Saama Capital existing investor
What happens next
- A stock market listing is planned.
Terms in this story
- Valuation: A startup's valuation is the price investors agree the whole company is worth. For young companies it is set by negotiation and comparison, not by a formula.
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