Boldfit raises ₹400 Cr Series B
By Abha Lohia ·
Boldfit: funding and every story →
- Boldfit sells sportswear, footwear and fitness equipment, and says it serves over two crore customers each year across India
- The Bharat Value Fund, run by The Wealth Company Alternates, put ₹400 crore into the Series B round announced on 12 October
- The money will go into physical retail, manufacturing, product work and possible acquisitions, after a ₹110 crore Series A in 2024
What happened
- Boldfit raised ₹400 crore in a Series B round.
- The Bharat Value Fund of The Wealth Company Alternates led the investment.
- The company announced the round on 12 October.
Why it matters
- The brand wants to grow beyond fitness gear into a wider sports business.
- Funds will expand retail stores and manufacturing.
- Acquisitions in chosen categories are also planned.
The business
- Boldfit sells sportswear, footwear and fitness equipment.
- It was founded in 2018.
- It says sales grew over 80% a year (CAGR, the yearly compound growth rate) for three years.
- It serves over 2 crore customers each year.
The founders
Who put in money
- The Wealth Company Alternates Lead investor — Runs the Bharat Value Fund
- Bessemer Venture Partners Earlier investor — Led the ₹110 Cr Series A in 2024
In numbers
₹110 CrSeries A · 2024
What happens next
- Open more stores
- Expand manufacturing
- Look at acquisitions
Earlier rounds
- Series A ₹110 Cr (2024)
- Series B ₹400 Cr (2026)
Other articles talking about it
Terms in this story
- Funding stage: Startups raise money in steps called funding stages: pre-seed, seed, Series A, B, C and later, ending in a stock-market listing or a sale. Each step is larger than the last and asks for more proof.
- Series A: Series A is usually the first large round a startup raises from venture capital funds, after it has shown that people want what it sells.
- Series B/C: Series B, C, D and later rounds are growth rounds: large cheques that help a startup with a proven model expand faster, enter new markets or move toward profit and a listing.
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