Analysis · Professional & Local Services

Urban Company communications head shares insights

What they do

Urban Company is a platform connecting customers with home service professionals

Bhavya Sharma, Senior Director of Corporate Communications & ESG, gave an interview

She said AI will push communicators to blend creativity with analytical depth

Bhavya Sharma is the Senior Director of Corporate Communications & ESG at Urban Company.
She started her career as a research associate.
She worked across high-growth organisations before joining the startup ecosystem.
Urban Company runs initiatives like Nidar and Udaan to empower service professionals and their families.
The company also offers scholarships for children to improve access to opportunities.
Key milestones include the rebrand from UrbanClap to Urban Company, the IPO journey, launch of Native products, and pandemic response.
Sharma believes communication will serve both people and AI systems that interpret and distribute information.
She advises startups to build the business first; media attention will follow.

Sharma said AI will encourage communicators to combine creativity with analytical depth.
She stressed that communication leaders should be genuine thought partners to founders.
She noted that credibility is the foundation of lasting reputation.

Urban Company is a home services marketplace connecting customers with service professionals.
It offers services like cleaning, beauty, repairs, and painting at home.
The company was originally called UrbanClap before rebranding.
It launched its own product line called Native.
Urban Company has been preparing for an IPO (initial public offering, when a company sells shares to the public for the first time).
During the pandemic, it adapted its services to meet new safety and demand patterns.