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Launch · Commerce & Consumer Brands

Thebabybo plans physical retail expansion

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Date
Company
Thebabybo
What it does
Kids' products marketplace
Kind
Launch
Founded
2020
Sector
Commerce & Consumer Brands

What they do

Thebabybo is a marketplace for kids' products and brands

What happened

It plans to expand into experiential retail with physical spaces across India

Why it matters

The company started as a subscription service for newborn essentials

The details

  • Thebabybo was founded in 2020 by Parth Sharma, Siddhi Samel, and Umang Seth.
  • It started as a subscription service for newborn essentials.
  • Later it became a full marketplace for kids' products and brands.
  • The platform supports over 150 Indian brands.
  • It delivers across 22 states and over 10,000 pin codes.
  • Thebabybo plans to expand into experiential retail with physical spaces across India.

About the business

  • Thebabybo is a consumer-enabled marketplace for kids' products and brands.
  • It supports over 150 Indian brands.
  • It delivers across 22 states and over 10,000 pin codes.
  • The company started as a subscription service for newborn essentials.
  • It offers a 'Bundle of Joy' subscription for newborn essentials.
  • Within the first six months, it gained over 800 subscribers.

What happens next

  • Thebabybo plans to expand into experiential retail with physical spaces across India.

Investors

  • Dr. Nalin Patel (early investor) — Provided mentorship and strategic guidance.

Founders

  • Parth Sharma, Co-founder
  • Siddhi Samel, Co-founder
  • Umang Seth, Co-founder

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