Results · Commerce & Consumer Brands

BlueStone sets FY30 revenue target of Rs 12,000 Cr

What they do

BlueStone operates an omnichannel jewellery business with 95% in-house manufacturing

The company outlined FY30 targets including Rs 12,000 Cr revenue and 706 stores

Repeat customer revenue share rose to 54.5% in FY26 from 32% in FY25

BlueStone presented its FY30 targets during an investor day on 3 June 2026.
The company aims for Rs 12,000 Cr revenue by fiscal year 2030.
This represents a 50% CAGR projection over the period from FY27 to FY30.
BlueStone plans to expand its store network to 706 stores by FY30.
Current operations include 340 stores across 134 towns and cities.
The firm reported Rs 2,486 Cr total revenue for FY26.
Pre-IndAS EBITDA margin is targeted at 14.7% by FY30.
Analysts cited improving unit economics and expanding network in their positive outlooks.

The targets signal confidence in scaling beyond the current base of 340 stores.
Management views recent gold price rises as a short-term anomaly affecting expansion.
Investors reacted positively with stock gains following the presentation details.
The shift towards lifestyle jewellery supports the aggressive growth narrative.

BlueStone sells jewellery through an omnichannel model combining online and offline channels.
95% of manufacturing is conducted in-house to control quality and costs.
The D2C website acts primarily as a discovery channel for sales.
Most transactions occur through physical stores rather than direct online purchases.
The company leverages AI and analytics across core business functions.
Tier II and III cities account for 52% of the total store count.
Average order value stands at Rs 66,000 per transaction.
The customer base reached 9.4 lakh individuals by the end of FY26.