Launch · Commerce & Consumer Brands

Shiprocket launches AI-native checkout suite Fastrr

By Startup Enthusiast · 10 July 2026

What they do

Shiprocket is an all-in-one eCommerce growth partner offering shipping, cross-border commerce, AI marketing tools and financial services

It launched Fastrr, an AI-native pre-order and checkout suite, at its SHIVIR 2026 event before 2,500 founders and tech leaders

Fastrr is built on Shiprocket's commerce graph, a learning layer fed by millions of buyer interactions across its shipping and checkout ecosystem

Shiprocket launched Fastrr at its SHIVIR 2026 event, held at The Westin Mumbai Powai Lake.
The event was attended by 2,500 founders, brand operators and tech leaders.
Fastrr is an AI-native pre-order and checkout suite that bundles checkout, marketing and shopper-intelligence capabilities into a single platform.
It is built on Shiprocket's commerce graph — a learning layer fed by millions of buyer interactions across the shipping and checkout ecosystem.
Fastrr features include frictionless checkout, anonymous visitor recognition, AI shopping assistance, personalised WhatsApp automation, conversion optimisation, and an ads product measuring True Delivered ROAS (delivered orders, not attributed clicks).
The event was co-presented by Airpay and supported by partners including AWS, Google Cloud, Salesforce and Zoho.

Shiprocket's CEO Saahil Goel said AI is table stakes for every Indian business and founders embedding AI over the next 12 months will build compounding advantage.
Fastrr aims to help eCommerce businesses improve conversion rates and reduce cart abandonment through AI-driven personalisation.
The launch signals Shiprocket's deepening focus on AI-powered tools for its merchant base of over 4 lakh businesses.

Shiprocket is an all-in-one eCommerce growth partner offering domestic shipping, cross-border commerce (ShipX, CargoX, LaunchX), AI marketing tools (Checkout, Promise, fastrr Identify), and financial services (Capital, Credit score).
It serves 4 Lakh+ businesses and sellers, covering 19,000+ unique pin codes nationwide and reaching 220+ countries and territories globally.
It has 42+ courier partners and 250+ ecosystem partners, enabling 5 Lakh+ transactions daily.
Domestic shipping starts at ₹20/500gms, with fastest local deliveries and B2B/bulk shipping at ₹6/Kg.
Shiprocket also offers warehousing fulfillment and cross-border shipping via ShipX, CargoX, and LaunchX.
Its AI tools include Sense (AI-driven API for field operations, RTO reduction, address verification), Trends (market insights, buyer profiling), fastrr Checkout (one-click checkout under 40 seconds), and fastrr Identify (WhatsApp marketing).
It integrates with 250+ ecosystem partners and offers SDKs, plugins, server integration, API reference, webhooks, GenAI, and plugins for Node JS, PHP, React, Laravel, and Angular.
Shiprocket serves SMBs, online retailers, D2C brands, traders, and drop shippers selling through their own websites.