Funding · Commerce & Consumer Brands
Onya raises ₹12.5 crore in pre-Series A funding
By Startup Enthusiast ·
- Date
- Company
- Onya
- What it does
- Lab-grown diamond jewellery brand
- Kind
- Funding
- Amount
- ₹12.5 crore
- Stage
- pre-series a
- Based in
- Bengaluru
- Founded
- 2024
What they do
Onya builds a contemporary lab-grown diamond jewellery brand offering IGI-certified stones set in BIS-hallmarked gold
What happened
The company raised ₹12.5 crore in a pre-Series A funding round led by Divisa Family Office
Why it matters
The fresh capital will fund retail expansion into new markets, online personalisation, and research and development
The details
- The enterprise known as Onya, which originates in Bengaluru and crafts lab-grown diamonds, secured ₹12.5 crore through a pre-Series A financing event.
- Divisa Family Office headed up the investment syndicate, with previous backer Zeropearl VC chipping in further capital.
- Management intends to channel these fresh monetary resources into growing its physical shop network and rolling out franchise locations.
- Additional funds are earmarked for boosting digital user acquisition, enhancing virtual customisation tools, and studying product styling.
- The business presently manages a total of eight prominent retail outlets situated across Bengaluru, Pune, and Hyderabad.
- Within 20 months of starting operations, the firm achieved an approximate monthly recurring income milestone of ₹3.5 crore.
The bigger picture
- This capital injection follows a prior ₹5.5 crore seed infusion backed by angel contributors including heads from MyGate and UrbanVault.
- India's market for synthetic gems is expanding swiftly, illustrated by nine dedicated startups pulling in $26.4 million during 2025.
About the business
- Onya provides synthetic diamond ornaments created to serve as an economical substitute for extracted gems.
- Its merchandise incorporates IGI-certified synthetic stones mounted on BIS-hallmarked precious gold.
- The merchant maintains a lifetime exchange policy alongside an 80% buyback commitment to foster consumer confidence.
- Commercial goods encompass the ONYA Setting, a proprietary ring configuration, alongside the ONYA Signature Collection drawing cues from neoclassical building styles.
- The organisation distributes merchandise via physical experience locations and web portals using a multi-channel framework.
What happens next
- Expand retail presence into Pune and Hyderabad using company-owned stores and franchise outlets
- Strengthen online personalisation and digital customer acquisition strategies
- Intensify investigation and engineering efforts concerning item blueprints and fabrication techniques
The deal
- Type
- pre-series a
Investors
- Divisa Family Office (lead) — Family office leading the pre-Series A round.
- Zeropearl VC (participating) — Existing investor that also participated in the seed round.
Founders
- Gaurav Choudhary, Co-founder
- Himani Yadav, Co-founder
About Onya
- Product
- Lab-grown diamond jewelry featuring contemporary designs, bespoke customization, and fine jewelry collections.
- Customers
- Modern retail consumers seeking affordable, ethical, and sustainable fine diamond jewelry.
- How it makes money
- Generates revenue through direct-to-consumer and offline retail sales of lab-grown diamond jewelry.
- What sets it apart
- Delivers fine jewelry with high brilliance at approximately 20% of the cost of mined natural diamonds.
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