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Pivot · AI & Deep Tech

Ola Krutrim pivots from AI to cloud infrastructure after scaling back ambitions

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Date
Company
Ola Krutrim
What it does
AI infrastructure and cloud services
Kind
Pivot
Founded
2023
Sector
AI & Deep Tech

What they do

Ola Krutrim, founded by Bhavish Aggarwal, aimed to build India's sovereign AI models and full-stack AI ecosystem

What happened

The company raised $50 Mn in 2024 at a $1Bn valuation but has since paused LLM and semiconductor projects, cutting workforce from 550 to 160

Why it matters

Krutrim now focuses on AI cloud infrastructure, marking a significant pivot from its original vision of building India-first AI models

The details

  • Ola Krutrim, founded in 2023 by Bhavish Aggarwal, aimed to build India's sovereign AI models and full-stack AI ecosystem.
  • The startup raised $50 Mn in 2024 at a $1Bn valuation, becoming the first AI unicorn in India.
  • Krutrim initially focused on multilingual AI models trained on Indic datasets and announced plans for AI chips, cloud services, and consumer assistants.
  • However, by late 2025, the company paused work on its LLM and semiconductor initiatives and pulled the plug on its consumer chatbot Kruti.
  • The workforce shrank from over 550 employees in August 2025 to around 160 as of March 2026, with several senior exits reported.
  • Krutrim has now pivoted to focus on AI cloud infrastructure services, marking a retreat from its original sovereign AI vision.
  • The pivot comes as the company faces competition from both global AI giants and emerging Indian startups.

The bigger picture

  • Krutrim tried to pursue multiple ambitious projects simultaneously, including LLMs, AI chips, cloud services, and consumer assistants.
  • This stretched the company's resources and talent, leading to internal challenges and a decline in momentum.
  • The pivot to AI cloud infrastructure is seen as a more financially viable path, leveraging enterprise demand for compute resources.
  • The company now relies on Ola Group's clients and a few early enterprise users to build traction.

About the business

  • Ola Krutrim aimed to build India-first AI models trained on local languages and datasets.
  • The startup focused on multilingual AI systems to address the imbalance in global AI models that were disproportionately English-centric.
  • Krutrim also acquired Bodhi Computing, a Bengaluru-based AI startup focused on chip design, in 2023.
  • The company announced plans to launch GPUs for AI applications by 2027 as part of its semiconductor initiative.
  • Krutrim marketed itself as a full-stack AI ecosystem, including LLMs, AI assistants, enterprise tools, and cloud infrastructure.

What happens next

  • Krutrim is now focusing on AI cloud infrastructure services as its core business.
  • The company is leveraging Ola Group's clients and a few early enterprise users to build traction.
  • It faces competition from both global AI giants and emerging Indian startups.

The deal

Type
funding

Investors

  • Matrix (now Z47) (lead) — Long-time investor in Ola and its affiliated ventures.

Founders

  • Bhavish Aggarwal, founder
  • Navendu Agarwal, SVP and head of business
  • Raguraman Barathalwar, CTO and VP of engineering
  • Sheetal Chittawar, director of the silicon strategy division

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