Award · Commerce & Consumer Brands
Nykaa hosts third annual Best in Beauty awards
By Startup Enthusiast ·

- Date
- Company
- Nykaa
- What it does
- Online beauty and cosmetics retailer
- Kind
- Award
- Based in
- Mumbai
- Founded
- 2012
What they do
Nykaa hosts its third annual Best in Beauty Awards celebrating top beauty brands and products across India
What happened
More than 3.2 million votes across 60 categories determined winners evaluated by consumers and an expert jury
Why it matters
The event highlights growing consumer demand for ingredient-led skincare, Korean beauty, and homegrown Indian brands
The details
- The third edition of the Nykaa Best in Beauty Awards concluded with winners chosen across 60 categories and 316 nominees.
- More than 3.2 million votes were cast by consumers across categories including makeup, skincare, haircare, and fragrance.
- Final winners were decided through a combination of public voting and evaluation by an expert industry jury.
- The awards highlighted rising trends such as performance-backed efficacy, Korean beauty, and hybrid skincare makeup products.
- Homegrown Indian brands won accolades alongside global luxury icons like Charlotte Tilbury and Estee Lauder.
The bigger picture
- The awards serve as an annual benchmark for consumer preferences and trends in India's beauty and personal care market.
- The event showcases how digitally native platforms shape consumer choices and retail trends across the country.
About the business
- Nykaa operates an online beauty and personal care platform offering thousands of brands and products in India.
- The platform curates items across cosmetics, skincare, haircare, wellness, and fashion categories.
- It serves millions of registered consumers through its website, mobile app, and physical retail stores across India.
- The business generates revenue through retail sales, private label brands, and online advertising partnerships.
Founders
- Falguni Nayar, Founder and CEO
- Adwaita Nayar, Founder and CEO Nykaa Fashion
- Anchit Nayar, Executive Director and CEO Nykaa Beauty
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