KISAH raises ₹35.9 Cr to grow stores
By Abha Lohia ·
- KISAH is a menswear brand that sells ethnic and festive clothing for men, mixing traditional craft with modern design
- The brand has raised ₹35.9 crore in fresh funding, and the money will go towards widening its physical store presence
- It already runs stores in Kolkata and sells online, so the capital supports a shift from web-first sales to more shops
What happened
- KISAH raised ₹35.9 crore.
- The funds will scale retail footprint.
Why it matters
- More stores let the brand reach buyers who prefer to try clothes first.
The business
- KISAH sells ethnic menswear.
- Products include kurtas, jackets and sherwanis.
- It sells online and in its own stores.
The founders
YS
Yash Sarawagi
Co-founderYL
Yashwi Ladasaria
Co-founderMore on Kisah
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