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Milestone · Commerce & Consumer Brands

Khetika reports ₹247 Cr revenue, targets ₹350 Cr by end of this fiscal

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Date
Company
Khetika
What it does
D2C packaged food startup
Kind
Milestone
Based in
Mumbai
Founded
2017
Sector
Commerce & Consumer Brands

What they do

Khetika sells spices and staples through direct-to-consumer channels

What happened

The company raised $25 million from investors like NSFO

Why it matters

It targets ₹350 crore revenue with a focus on profitability

The details

  • Khetika is a Mumbai-based D2C packaged food startup focusing on staples and spices.
  • The company has raised approximately $25 Mn in total funding.
  • Investors include Narotam Sekhsaria Family Office, Incofin Investment Management, and Anicut Capital.
  • Khetika reported a revenue of ₹247 Cr for the fiscal year 2025.
  • The firm aims for an approximate ₹350 Cr revenue target in FY26.
  • Management is aiming for profitability by the end of FY26.
  • The business evolved from a B2B agri platform to a D2C brand since its founding in 2017.
  • The founders have backgrounds in Reliance Retail, Tata-Tesco, and BCG.

The bigger picture

  • India's packaged food industry is valued at $22.9 Bn and growing steadily.
  • The clean label segment is projected to reach $5.70 Bn by 2030.
  • Spices are a key growth area with a projected value of $57.55 Bn by 2034.

About the business

  • Khetika offers over 70 SKUs including spices, dosa batter, chutneys, dry fruits, seeds, and makhana.
  • The company uses a single-origin sourcing model with low-temp stone grinding.
  • Products feature zero-preservative packaging and QR traceability from farm to fork.
  • Manufacturing occurs across seven facilities in Mumbai, Delhi, Bengaluru, Hyderabad, Unjha, and Bihar.
  • Distribution includes the SuperZop B2B app for kiranas alongside retail and online channels.
  • The company promises a 48-hour delivery target for its customers.
  • Khetika runs Saathi centres for soil testing and direct farmer linkages.
  • These initiatives eliminate intermediaries and promote integrated pest management practices.

What happens next

  • Khetika aims to achieve profitability by the end of FY26.

Investors

Founders

  • Prithwi Singh, Co-founder
  • Darshan Krishnamurthy, Co-founder
  • Raghuveer Allada, Co-founder

About Khetika

Product
Preservative-free staples, spices, chutneys, millet foods, and ready-to-eat products
Customers
Consumers buying packaged healthy foods and convenience meals
How it makes money
Sells packaged food products through a direct-to-consumer and retail model
What sets it apart
Direct sourcing from farmers and a clean-label, farm-to-fork supply chain
Operations
Sources from farmers across multiple Indian states and operates manufacturing facilities

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