Funding · Commerce & Consumer Brands

Jagdish Farshan raises Rs 43.5 crore in Series A

By Startup Enthusiast · 1 September 2026

What they do

Jagdish Farshan makes and sells over 500 traditional Indian snacks, sweets and bakery items

It raised Rs 43.5 crore in its first institutional round, led by Sharrp Ventures

The company plans to expand beyond Gujarat into new Indian markets and invest in manufacturing and digital commerce

Jagdish Farshan has raised Rs 43.5 crore (about $4.60 million) in a Series A funding round.
This is the company's first institutional capital raise ever.
The round was led by Sharrp Ventures, the investment office of Marico founder Harsh Mariwala.
A group of angel investors also participated in the round.
The company will use the funds for geographic expansion beyond Gujarat into new Indian markets.
It will also invest in manufacturing capacity, supply chain, retail and institutional distribution, and digital commerce.

Jagdish Farshan is a family-run business founded in 1938, now raising external capital for the first time.
The investment from Sharrp Ventures signals interest from a seasoned consumer-goods investor in traditional Indian snacks.
The company already has 27 retail outlets in central Gujarat and 2 in North America, showing a cross-border presence.

Jagdish Farshan makes and sells over 500 products across categories like namkeens, sweets, bakery items, ready-to-eat savouries, and healthy chips.
Its product range includes bhakharwadi, mixtures/chevda, sev, gathiya, khakhra, mukhwas, gourmet sweets, dry fruits, kaju mithai, sugarfree mithai, cookies, rusk, and toast.
The company sells through 27 retail outlets in central Gujarat and 2 in North America, plus institutional channels.
Its website offers free shipping on orders above Rs 999 and discounts with codes like MUNCH10, MUNCH15, and MUNCH20.
Customers can build their own snack boxes: Snack Box of 7 at Rs 999, Fam Jam Combo of 11 at Rs 1499, and Partyyyy Binge Box of 15 at Rs 1999.
The company offers global shipping from its website.

Product: Traditional namkeen, snacks and sweets with focus on Gujarati heritage; expanding into avocado oil-based products
Customers: Consumers seeking traditional Indian snacks through retail stores and quick commerce platforms
How it makes money: Direct retail sales and quick commerce distribution of packaged snacks and sweets products
What sets it apart: 88-year heritage brand with consumer trust; expanding through quick commerce for modern access
Operations: 27 retail outlets in central Gujarat plus outlets in North America; expanding retail footprint