People · Commerce & Consumer Brands
Honasa names Shivang Jain CEO of BTM Ventures
By Startup Enthusiast ·

- Date
- Company
- Honasa Consumer
- What it does
- Digital-first beauty and personal care company
- Kind
- People
- Founded
- 2016
What they do
Honasa Consumer owns Mamaearth and other beauty brands, and has a majority stake in BTM Ventures, which runs Reginald Men
What happened
It named Shivang Jain CEO of BTM Ventures, which runs Reginald Men and Molecular Company, after Honasa acquired a majority stake in the subsidiary
Why it matters
Jain was previously VP Corporate Strategy and Chief of Staff at Honasa
The details
- Honasa Consumer named Shivang Jain as CEO of BTM Ventures, the subsidiary it holds a majority stake in.
- BTM Ventures operates the brands Reginald Men and Molecular Company.
- Jain will oversee strategy, operations, and growth of both brands, following the acquisition announced in December 2025 and completed in January 2026.
- He was previously VP Corporate Strategy and Chief of Staff at Honasa Consumer.
- He worked closely with Honasa founders on corporate strategy and portfolio expansion.
- Honasa acquired a 95% stake in BTM Ventures in a deal announced in December 2025 and completed in January 2026.
The bigger picture
- The move strengthens Honasa's leadership in its newly acquired subsidiary.
- Jain's internal promotion signals continuity of Honasa's growth playbook.
- Honasa co-founder and CEO Varun Alagh said Jain played an important role in Honasa's growth.
About the business
- Honasa Consumer is the parent company of Mamaearth, a digital-first house of brands in beauty and personal care.
- Its portfolio includes Mamaearth, The Derma Co., Aqualogica, Lumineve, Staze, BBlunt, Dr Sheth's, Reginald Men.
- Honasa is the largest digital-first BPC company in India with eight unique brands.
- It has an omni-channel presence across 750+ districts in India.
- BTM Ventures operates Reginald Men, a science-led skincare and personal care brand for men.
- BTM Ventures also operates Molecular Company, a personal care brand.
The deal
- Type
- people-move
Founders
- Varun Alagh, Co-founder and CEO of Honasa Consumer
- Ghazal Alagh, Co-founder of Honasa Consumer
- Trisha Reddy Talasani, Founder of BTM Ventures
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