Honasa names Vipul Maheshwari product and tech chief
By Abha Lohia ·
Honasa Consumer: revenue and funding and every story →
- Honasa Consumer, parent of Mamaearth, runs seven beauty and personal care brands and is listed on the stock exchange
- Vipul Maheshwari, a six-year insider, becomes Chief Product and Technology Officer from 23 October, covering product, engineering and analytics
- His brief is to speed up AI adoption, including agentic systems that run multi-step tasks with human oversight
What happened
- Maheshwari moves up from EVP, Product and Data.
- He now leads product, tech, engineering and analytics.
- His focus is an agentic AI vision.
Why it matters
- The company is building leadership from within.
- It wants faster decisions through AI tools.
The business
- Honasa owns seven beauty and personal care brands, Mamaearth among them.
The founders
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