Analysis · Commerce & Consumer Brands

Gyros Organic Farms shares its journey and model

What they do

Gyros Organic Farms sells clean-label oils, ghee and spices with no preservatives

Founder Yogesh Tyagi, a former educator, started the brand during COVID after health talks with students

The company uses a decentralized micro-unit model and has served over 30,000 customers

Gyros Organic Farms is a clean-label food brand that delivers products within 14 days of manufacturing.
Its products include oils, ghee and spices made through traditional methods.
The company operates a decentralized micro-unit model with 6 micro-units producing small batches.
Founder Yogesh Tyagi started the company during the COVID period after conversations with students about health issues.
The brand has served over 30,000 customers and has a 75% repeat customer rate in the last six months.
Growth has been mostly organic through customer referrals.

Gyros Organic Farms aims to maintain farm-to-fork transparency by keeping production decentralized.
The company plans to create thousands of micro-units across India in the next 5-10 years.

Gyros Organic Farms sells clean-label food with no preservatives.
Products include oils, ghee and spices prepared through traditional methods.
The company uses a decentralized micro-unit model for small-batch production.
It currently operates 6 micro-units producing oils, ghee and spices.
The company works with farmers, providing guidance, operational support and guaranteed procurement.
Some farmers operate micro-units independently with the company's manufacturing support, training, SOPs and distribution assistance.
Logistics are fast and efficient to minimize storage periods.
The company has served over 30,000 customers.