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Funding · Healthcare & Life Sciences

Good Monk to add ₹25 crore in pre-Series A extension

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Date
Company
Good Monk
What it does
Preventive nutrition sprinkle-on products
Kind
Funding
Amount
₹33 crore
Stage
pre-Series A
Based in
Bengaluru
Founded
2022
Sector
Healthcare & Life Sciences

What they do

Good Monk makes sprinkle-on nutrition powders for daily meals and plans to expand in Tier II and III markets

What happened

The company turned contribution margin positive and will use the funds for R&D, new formats, and distribution

Why it matters

Existing investor RPSG Capital Ventures leads the round with ₹15.8 crore, joined by Sharrp Ventures and others

The details

  • Good Monk raised ₹33 crore ($3.65 million) in a pre-Series A funding round.
  • The round was led by RPSG Capital Ventures.
  • Hyperscale Ventures also participated in the initial round.
  • Founders' families joined the round as well.
  • The company's valuation in this round is ₹175 crore (around $20 million).
  • Good Monk previously appeared on Shark Tank Season 4 and secured a deal from Vineeta Singh.
  • The company plans to use the funds for R&D, new product formats, and distribution expansion in Tier II and Tier III markets.

The bigger picture

  • The preventive nutrition market is growing as consumers seek everyday nutrition formats that fit existing food habits.
  • Good Monk has shown strong growth over the last 18 months and turned contribution margin positive at CM3 level.
  • This round follows its earlier total funding of nearly $3 million.

About the business

  • Good Monk is the flagship brand of Superfoods Valley.
  • It sells sprinkle-on nutrition products that are added to daily food like rice, roti, or curd.
  • Products are sold through its own website, Amazon, and Flipkart.
  • The company is based in Bengaluru.
  • It focuses on preventive nutrition — helping consumers add nutrients to their regular meals.

What happens next

  • Invest in R&D for new products.
  • Evaluate new nutrition formats.
  • Expand distribution in Tier II and Tier III markets.
  • Increase brand awareness and consumer education.

The deal

Type
pre-Series A

Investors

Founders

  • Amarpreet Singh Anand, Co-founder
  • Sahiba Kaur, Co-founder

About Good Monk

Product
Nutrition mixes, multivitamins, probiotics, fiber supplements, and plant protein products.
Customers
Indian consumers, including children, adults, and seniors.
How it makes money
Sells consumer nutrition products directly under a D2C brand.
What sets it apart
Products are designed to blend into daily meals without altering taste or smell and are positioned as clinically validated.
Operations
Expands distribution into Tier II and Tier III markets while investing in R&D and new product formats.

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