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Funding · Commerce & Consumer Brands

Drickle raises INR 6 crore in seed round

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Date
Company
Drickle
What it does
Coffee-first beverage QSR brand
Kind
Funding
Amount
INR 6 crore
Stage
seed
Based in
Bengaluru
Founded
2020
Sector
Commerce & Consumer Brands

What they do

Drickle is a coffee-first beverage QSR brand operating seven compact outlets in Bengaluru

What happened

It raised close to INR 6 crore in an all-equity seed round, with angel investors and Ideabaaz participating

Why it matters

The funds will expand outlets, boost backend manufacturing, and build the team and brand

The details

  • Drickle raised close to INR 6 crore in a seed round, entirely through equity.
  • The round included an extension of INR 50 lakh via Ideabaaz.
  • Angel investors included Param Kandhari, Naresh Krishnaswamy, Abhinav Mathur, Hemanshu Jain, Vinay Bhopatkar, Vaibhav Sisinty, Dalvir Suri, and Rishit Jhunjhunwala.
  • Shaili Chopra participated through Ideabaaz.
  • The company previously raised INR 5.3 crore in April 2025.
  • Funds will support outlet expansion in Bengaluru, backend manufacturing, leadership hiring, and marketing.
  • The company operates seven compact-format outlets across Bengaluru, each 150–200 sq ft.
  • Drickle's model is inspired by Luckin Coffee and Mixue, adapting a scale-led asset-light approach for India.

The bigger picture

  • The seed round follows a previous raise of INR 5.3 crore, showing continued investor interest.
  • Drickle's revenue grew 38.9% in FY25 to ₹1.8 crore, indicating early traction.
  • The asset-light model without espresso machines could enable faster scaling and lower costs.
  • Positioning between mass filter coffee and mass-premium café chains targets a growing mid-market segment.

About the business

  • Drickle is a coffee-first beverage QSR brand, formerly known as BONOMI.
  • It operates seven compact-format outlets in Bengaluru, each 150–200 sq ft.
  • Outlets are clustered within micromarkets to drive high-frequency consumption.
  • The menu includes fresh-brewed flavoured coffees, matcha, boba, and Thai tea.
  • Prices range from Rs 100 to Rs 150 per item.
  • The company owns a backend manufacturing facility in Bengaluru producing coffee brewing solutions and key ingredients.
  • Stores are asset-light and do not use espresso machines.
  • The brand sits between mass filter coffee players and mass-premium café chains.

What happens next

  • Expand outlets in Bengaluru.
  • Strengthen backend manufacturing capabilities.
  • Build leadership and operations teams.
  • Invest in marketing and brand building.

The deal

Type
seed

Investors

  • Ideabaaz (participated) — Investment platform through which Shaili Chopra participated.
  • Param Kandhari (angel)
  • Naresh Krishnaswamy (angel)
  • Abhinav Mathur (angel)
  • Hemanshu Jain (angel)
  • Vinay Bhopatkar (angel)
  • Vaibhav Sisinty (angel)
  • Dalvir Suri (angel)
  • Rishit Jhunjhunwala (angel)
  • Shaili Chopra (angel)

Founders

  • Rahul Nijhawann, Co-founder, Revenue, Expansion, Finance, P&L Lead
  • Vardhman Jain, Co-founder, NPD (F&B), Operations, CX, Procurement
  • Armaan Reet, Founder

About Drickle

Product
first beverage brand
Customers
Coffee and beverage consumers in urban micromarkets looking for accessible quick-service beverages.
How it makes money
Sells coffee and beverages through compact company-operated quick-service retail outlets.
What sets it apart
Operates 150-200 sq ft compact-format outlets clustered within micromarkets offering beverages in the Rs 100-150 price range.

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