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Partnership · Professional & Local Services

Curefoods partners with Papacream for India, UAE expansion

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Date
Company
Curefoods
What it does
Multi-brand food services company
Kind
Partnership
Based in
Bengaluru
Founded
2020
Sector
Professional & Local Services

What they do

Curefoods signed a pan-India franchising agreement with ice cream brand Papacream, starting in Mumbai and Pune

What happened

The partnership extends to the UAE, adding to Curefoods' franchised portfolio and international growth

Why it matters

Products will be available for delivery via Swiggy and Zomato

The details

  • Curefoods and Papacream signed a pan-India franchising agreement.
  • The partnership also extends to the UAE, marking international expansion for both companies.
  • The rollout begins in Mumbai and Pune, with phased expansion to other regions.
  • Products will be available for delivery via Swiggy and Zomato.
  • Ankit Nagori, CEO of Curefoods, expressed enthusiasm for the partnership.
  • Tanvi Chowdhri, CEO of Papacream, commented on the partnership.

The bigger picture

  • The partnership adds to Curefoods' franchised food and beverage portfolio.
  • It supports Curefoods' expansion strategy in domestic and international markets.
  • The UAE extension marks a new geographic milestone for both brands.

About the business

  • Curefoods is a Bengaluru-based multi-brand food services company founded in 2020.
  • It operates a house-of-brands model with shared cloud kitchens, supply chain, and delivery operations.
  • Its brand portfolio includes Eatfit, Sharief Bhai, Olio Pizza, Arambam, Nomad Pizza, CakeZone, Frozen Bottle, and Krispy Kreme.
  • Brands are listed on Swiggy and Zomato under their own names.
  • Curefoods covers healthy meals, biryani, pizza, desserts, and celebration cakes.
  • Eatfit operates in 9 cities, Sharief Bhai in 11, OLIO in 26, Arambam in 12, Krispy Kreme in 7, Nomad Pizza in 10, CakeZone in 12, and Frozen Bottle in 7 cities.

What happens next

  • Rollout begins in Mumbai and Pune.
  • Phased expansion to other regions follows.
  • International expansion includes the UAE.

The deal

Type
franchising agreement

Founders

  • Ankit Nagori, CEO and co-founder

About Curefoods

Product
cloud kitchen firm
Customers
Consumers ordering prepared food through delivery and dining channels.
How it makes money
Sells branded food through its kitchen and delivery network.
What sets it apart
Portfolio across multiple popular food brands and formats.

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